X-Series
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X-Series from 3 is a sub brand of Hutchison Whampoa's brand 3. It is a mobile phone subscription plan, bundled with a set of internet services optimised for the mobile phone.
The X-Series from 3 is priced like fixed line broadband. X-Series customers are charged a fixed monthly subscription, which in addition to ordinary calling minutes and texts includes X-Series mobile broadband services.
As X-Series mobile phones come with these services preinstalled, and the usage of the services is free of charge, critics see the X-Series as canibalisation of the traditional business model of mobile phone operatus, thus ruining the industry.
These services are:
- Skype - Voice over IP telephony
- Windows Live Messenger - Instant text messages
- Slingbox - Remote control for the Digital tuner or Set-top box
- Orb - Access to videos, music and images on a PC at home that is connected to the internet
So it is basically addressing the revenue of mobile operators from voice calls, SMS, Mobile TV and mobile sales of videos and music.
Additional services part of X-Series are:
The X-Series is currently only available on the Nokia N73 and Sony Ericsson W950i.
