WZBA
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| WZBA | |
| City of license | Westminster, MD |
|---|---|
| Broadcast area | Baltimore/Westminster, Maryland |
| Branding | "The Bay" |
| Frequency | 100.7 (MHz) |
| Format | Classic Rock |
| ERP | 27,000 watts |
| Owner | Shamrock Communications |
| Website | www.thebayonline.com |
WZBA (100.7 The Bay) is a radio station serving Baltimore, Maryland, United States. The station broadcasts on 100.7 MHz, and markets itself as the only station in the Baltimore market dedicated to classic rock format. The station's city of license is Westminster, Maryland.
Originally, the station operated from the same frequency and location under the call letters WGRX, and featured such diverse formats as classic rock, modern rock, and even country at various times in its history.
After broadcasting in a classic rock format for many years, the station moved over to a modern rock format for a time in the mid-1990s. While in its modern rock format, it was known as "the X", and featured the popular "M&M" morning show.
Suddenly one day, the station started broadcasting it's modern rock DJ-free in a repetitive 10-song loop for a few days, which led into an unannounced weekend-long transition period of disco music, before eventually switching to a country music format dubbed "Froggy 100".
"Froggy 100" having proven a failure, the station switched its call letters to WZBA and became known as "The Bay", advertising its format as "Rock without the hard edge". The station played mostly classic rock at this time, but only songs without heavy guitar. Occasional forays into mixing more modern "rock without the hard edge" in with the classic rock of that variety were attempted, but abandoned quickly, as they did not seem to have support from the station's listeners.
Eventually, when the Baltimore market's generalized classic rock station, 104.3 FM, switched to a smooth jazz format, WZBA abandoned its theme and switched to its current straight-forward classic rock format.
[edit] External links
| FM Radio Stations in the Baltimore Market (Arbitron #21) | |
|---|---|
| By frequency: |
88.1 | 88.9 | 89.7 | 90.5 | 91.1 | 91.5 | 92.3 | 93.1 | 95.1 | 95.9 | 97.5 | 97.9 | 99.1 | 100.7 | 101.9 | 102.7 | 103.1 | 103.7 | 104.3 | 105.7 | 106.5 | 107.9 |
| By callsign: |
WBJC | WEAA | WERQ | WFSI | WHFC | WHFS | WIYY | WKHS | WLIF | WLZL | WPOC | WQSR | WRBS | WRNR | WRYR | WSMJ | WTMD | WWIN | WWMX | WXCY | WYPR | WZBA |
|
Satellite Radio Local Traffic/Weather: XM Channel 213 | Sirius Channel 152 |
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Baltimore (FM) (AM) | Cumberland | Frederick | Hagerstown | Salisbury-Ocean City |
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