Working women in Japan

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After World War II, the fixed image of the Japanese woman has been that of the office lady, who becomes a housewife and a kyoiku mama after marriage. But a new generation of educated women is emerging, that is seeking a career as a working woman.

Japanese women are joining the labor force in unprecedented numbers. In 1987 there were 24.3 million working women (40% of the labor force), and they accounted for 59% of the increase in employment from 1975 to 1987. The participation rate for women in the labor force (the ratio of those working to all women aged fifteen and older) rose from 45.7% in 1975 to 50.6% in 1991 and was expected to reach 50% by 2000.

The growing participation of women reflected both supply and demand factors. Industries such as wholesaling, retailing, banking, and insurance have expanded, in large part because of the effective use of women as part-time employees.

Many Japanese company still reject women in executive position eg. Mazda, Toyota, Hatsuba Industry, ISPD corp

There is a new term for the female counterpart of the "salaryman" (サラリーマン), the "career woman" (キャリアウーマン).

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