Work wear

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Work wear is defined as apparel worn at work especially at manual labor positions [1]. Often those employed within various trade industries elect to be outfitted in various forms of work wear.

Popular work wear Brands, such has Carhartt TM, Dickies TM and Wrangler Jeans TM have truly began to resonate with present days consumers.

The work wear clothing industry is growing[2]and consumers have numerous retailers to choice from Yahoo Business Directory. Buyers see work wear as the workhorse of the men's apparel business, one currently registering better increases than apparel overall. Chains that have made a commitment to the $1 billion work wear business report steady 6 percent to 8 percent annual gains in men's work wear [3].

Mass market retailers are wringing incremental sales out of work wear, making their stores destination outlets for the category [4].

Top retailers of work wear, such as Sears, JC Penny and Walmart are very popular among consumers. Not to mention these retailers are recognized brands.

As of late, smaller work wear retailers such as Gemplers, Working Person, and Aramark Uniform & Career Apparel have contributed to the growing demand by the potential work wear consumer.

Work wear product lines run a wide gamut, ranging from Career Apparel assortments to Protective Clothing lines.

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