Wine cooler

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A wine cooler is an alcoholic beverage made from wine and fruit juice, often in combination with a carbonated beverage and sugar.

Traditionally home-made, in recent decades these have been bottled and sold by commercial distributors, especially in areas where their lower alcohol content causes them to come under less restrictive laws than wine itself. Because most of the flavor in the wine is obscured by the fruit and sugar, the wine used in wine coolers tends to be of the cheapest available grade. In the 1990s, most commercial wine cooler brands (such as Bartles & Jaymes) changed the alcohol base of the drink from wine to flavored beer. Bartles & James refers to their beer based drink as a "flavored malt cooler".