William Esty
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William Cole Esty (6 March 1895 — January 1954) was an American advertising executive and founder of William Esty Co. [1]
After working at J. Walter Thompson starting in 1925, he started his own agency in 1932, with R.J. Reynolds Tobacco Company as his first client. [2] His wife was performer and patron Alice Swanson Esty.
In 1982, William Esty & Co. was bought by Ted Bates Worldwide, which in turn was bought by Saatchi & Saatchi in 1986. Two years later, Saatchi & Saatchi merged Esty with Campbell Mithun to become Campbell-Mithun-Esty. They have since dropped the Esty name.
[edit] References
- ^ Staff report (January 22, 1954). William Cole Esty, an Ad Executive. New York Times
- ^ Staff report (Dec. 26, 1932). Esty's First. Time
[edit] External links
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