WeatherVision
From Wikipedia, the free encyclopedia
WeatherVision is a company based in Jackson, Mississippi, that produces and provides customized weather forecast segments for local airing by commercial and public television (and radio) stations nationwide. The forecasts are custom-produced for each TV station providing weather information for that station's broadcast area, complete with the station's own on-screen branding and logos.
The company was founded by Edward St. Pe' in 1991 as a turn-key provider of weather broadcasts for local and regional television stations that do not have the means necessary to produce their own weather broadcasts, due to cost, market size, or other factors.
A staff of AMS-certified on-screen meteorologists present the forecasts which are produced daily with the receiving station's own branding (as well as the station being mentioned by the meteorologist). Then the produced forecasts are fed via satellite to the local stations receiving WeatherVision's forecasts, and then integrated into that station's local programming.
The former PAX television network (now ION Television) formerly used WeatherVision's services for their "Tomorrow's Weather Tonight" segment, but this was dropped when PAX changed their name and branding to ION in June 2005.
WeatherVision has no relation with Tampa, Florida's WTVT, whose computer-generated weather maps in the 1970s and 1980s were branded "Weathervision".
