Walter Mercado
From Wikipedia, the free encyclopedia
 |
This article may require cleanup to meet Wikipedia's quality standards. Please discuss this issue on the talk page or replace this tag with a more specific message. This article has been tagged since March 2007. |
Walter Mercado (March 9, 1932) is a flamboyant Puerto Rican astrologer who has become a personal astrologer for many celebrities. He is currently a regular contributor to Univisión's television magazine show Primer Impacto with a daily horoscope reading.
Contents |
[edit] Biography
[edit] Childhood
Mercado was born March 9 on board a ship travelling from Spain to Puerto Rico. His parents are José María Mercado and Aida Salinas, a native of Catalonia, Spain. Both of them motivated and influenced Mercado's interest in the Arts, Science, spirituality, and nature. He did very well in school, and was mostly an introverted child.
Allegedly, he learned to read the Tarot cards when he was a child. He is also noted to have performed small traditional Haitian voodoo ceremonies of which he had never been familiar. He believes he learned them from previous lives.
[edit] Studies and artist career
After finishing high school, Mercado studied at the University of Puerto Rico where he studied Pharmacy to please his parents. Then he studied Psychology, Theater, and Dance.
Mercado began his career as an actor in early Puerto Rican soap operas. He was one of the first Puerto Rican teen idols. He received much praise as a dancer and as a theater actor. In 1960 he won an award for his acting and performed in his final soap opera.
[edit] Astrologer career
In the 1960s, Mercado moved to India, where he studied Astrology. On returning to Puerto Rico, he hosted a weekly Astrology television show. Although the channel went bankrupt, Mercado's show soon moved to Tele Once (channel 11).
He has had shows on American television as well. For a while during the late 1980s, he moved to Miami, Florida where he became better known to the American public and people of other English-speaking countries. At about that time he also tried to establish a dial-a-horoscope business in Brazil but his strong accent when trying to say "Call Now" in Portuguese (translated as "ligue já", which though grammatically correct is not the proper Brazilian usage) turned his only TV commercial there a perfect target for mockery. The campaign was popular but not successful since he did not penetrate the local astrology market. However, to this date many Brazilians still mimick his "ligue dja" to refer to something that comes from abroad and does not take proper account of the local language or culture.
In addition to his work for celebrities, Mercado also does mall tours where he gives out his predictions for free.
[edit] Recent years
Mercado recently began writing horoscopes for a Spanish publication sponsored by megastore company K Mart. He also appears in a Spanish commercial for Old Navy. He had a minor, yet important role in the film Chasing Papi. Additionally, Universal Pictures released Walter's first of several DVD's titled, "Las Maravillosas Recetas de Walter Mercado."
[edit] Spiritual credentials
- Mercado received a doctorate in Divinity from the International Philo-Byzantine Academy & University.
- In 1969 he was inducted as a Universal Teacher in Poona, Bombay.
- In Tibet and Nepal he holds the title of Chela and Buddhist Bikku.
- He has been a minister of the California Christian Brotherhood since 1970.
- He also has another doctorate in Divine Healing from Tokyo, Japan.
[edit] Trivia
- Mercado's trademarks are his wildly colored capes, designer suits and sharp wit.
- He often involves world situations, politics, The Bible and numerous other themes in his predictions.
- Mercado's main philosophy deals with love and his message centers on this.
- Many people believe his horoscopes apply to everyone and are not specific to your sign.
- Although [Mercado] is widely rumoured to be gay, a news story circulated in early 2004 that Mercado would soon be marrying a long-time friend at the age of 74.
