Univox
From Wikipedia, the free encyclopedia
Univox is a defunct American musical instrument and amplifier manufacturer.
In the early 1960s the Unicord Corporation, a manufacturer of electronic transformers purchased the Amplifier Corporation of America of Westbury, New York. They began marketing a line of amplifiers under the name of Univox. The company was purchased by Gulf + Western in 1967. Guitar making operations moved to Japan in 1975 where they continued making guitars until 1978. Production under the Univox name was halted after a fire at the Matsumoku factory. After this time instruments were made in Korea under the name Westbury. The Unicord Corporation was purchased by Korg in 1985, effectively ending the line for good.
Univox was best known for making copies of instruments from better known companies such as Mosrite, Fender, Gibson, Rickenbacker, Ampeg/Dan Armstrong, Epiphone and others. These copies are often referred to as lawsuit copies among collectors. The Univox "Hi-Flier" was largely based on the Mosrite "Ventures" guitar; it was popularized in the early 1990s by Kurt Cobain, almost two decades after original production had stopped.
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[edit] Change from "Univox" brand to "Stage" brand
Per Frank Kosinsky, Unicord's Chief Engineer in the late 1970s, as told to Rick Reinckens, a short-term employee, the brand name developed a market reputation as "cheap" because Unicord copied designs from companies like Shure and Electro-Voice instead of doing major original research and development, in spite of Univox amplifiers and peripherals using time-proven electronic circuits and quality components. To combat this, Unicord developed the Stage brand. However, the only difference between Univox and Stage equipment was the nameplate, attached prior to shipping from Westbury.
[edit] Relationship to Marshall and Korg
Many people do not realize that Unicord was also the U.S. distributor for both Marshall amplifiers and Korg synthesizers. Unicord engineers designed Marshall's revolutionary master volume control and redesigned the output transformer to handle greater output.
[edit] Univox Guitars
[edit] Electric Guitars
- Badazz
- Coily
- Custom
- Deluxe
- Eagle
- Effie
- Gimme
- HR-2
- Hi-Flier
- Limited Edition Series
- Lucy
- Mother/Rhythm and Blues
- Pro
- Ripper
- UC-2
- UC-3
- Westbury Performer
[edit] Bass guitars
- Badazz
- Coily
- Hi-Flier
- Naked
- Precisely
- Professional
- Stereo
- UB-1
- 'Lectra
[edit] Acoustic Guitars
- Auditorium
- Artist Series
- Dove
- 'Grass
