TOMS Shoes

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TOMS Shoes is a brand of shoe created in March 2006 by Blake Mycoskie. For every pair of shoes purchased, TOMS donates a pair of shoes to a child in need. The name TOMS is derived from the slogan "Shoes for Tomorrow."

The company has already successfully donated 10,000 pairs of shoes to children of Argentina in October of 2006.[1] The effort was called a "Shoe Drop," and employees not only donated the shoes, but coordinated with locals to actually put the shoes on the feet of the receiving children.

There is currently one style of shoes, available in a wide array colors and striped patterns. The shoes are of simple canvas construction, with a design that was inspired by a traditional Argentine shoe. It is unknown if TOMS will generate different shoe styles to accompany the standard canvas shoe.

[edit] References

  1. ^ Mustafa, Nadia (January 26, 2007), "A Shoe That Fits So Many Souls", Time Magazine

[edit] External links