The Chords (U.S.)

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The Chords were a 1950s American doo wop group, whose lone hit was "Sh-Boom". They are often cited as the first R&B group of the 1950s to hit the pop charts.

The Chords-- Carl and Claude Feaster (lead and baritone), Jimmy Keyes (first tenor), Floyd "Buddy" McRae (second tenor), and Ricky Edwards (bass) --- formed in 1951 in the Bronx, but weren't discovered until three years later, when they were spotted singing in a subway station, a performance that ultimately landed them a recording contract with Atlantic Records.

Jerry Wexler, Atlantic's top talent A&R man, had the Chords cover a Patti Page hit, "Cross Over the Bridge" (it was also covered by the Flamingos for Chance), but it was the B-side, "Sh-Boom," a swinging R&B vocal tune with an a cappella catchy intro. A cover version later done by a white group called The Crew Cuts, attempted to add their own spin on the song by seemingly adding nonsensical syllables ("shh-boom, shh-boom, yadda da da yadda da da da da da") that caused considerably more commotion. However the words("Yadda da da yadda da da da da da") were never sung in the original version by the Chords.

"Sh-Boom" is supposed to have been titled after the threat of an atom bomb explosion -- Shhhh-BOOM! -- which, in the midst of Cold War posturing in 1954, was a very real topic on the public's collective consciousness. However, this demented ditty also included the surreally optimistic message that everything was ultimately fine and as the rest of the lyrics suggested, "life could be a dream." By the end of June 1954, "Sh-boom" had climbed up the charts nationwide, charting on both the R&B (number five) and pop (number two) lists, a nearly unprecedented feat for its time. For all practical purposes -- along with the Crows' 1953 hit "Gee" (another upbeat B-side hit that DJs flipped over) -- "Sh-Boom" introduced the white audience to black R&B music for the first time.

Not everyone thought the song was a precursor of good things to come. Peter Potter, host of TV's popular "Juke Box Jury," was seemingly aghast at the state of this then-new trend in pop music and attacked "Sh-Boom" asking if anyone would remember the admittedly demented ditty in five, let alone 20 years time and whether any record label would even think to re-release it in the future. The answers to his rhetorical questions were, of course, yes and yes.

The songwriters were deluged by music publishing companies wanting to buy the rights to "Sh-Boom" in order to reap huge potential earnings (the group quickly came to an agreement with Hill & Range). Soon there were cover versions hitting radio stations across the country simultaneously with the Chords' original single. Some were memorable and some otherwise, including a countrified take by the Billy Williams Quartet for Coral, and -- more notably -- the Crew Cuts' version for Mercury.

The Chords soon appeared on TV shows (still an invention not yet in many U.S. homes), but were knocked for a loop when they learned there was a more-obscure group already using the name Chords. They were forced to change their name to the Chordcats. Subsequent Atlantic record ads noted that their group was the creators and originators of "Sh-Boom," even though the Canadian Crew Cuts' paler pop version by then had knocked the Chords' R&B-styled version off the charts.

Atlantic later moved the Chords over to their new Cat Records subsidiary, releasing numerous additional singles which mostly failed to chart. A last gasp attempt to resurrect the act came in mid-1955 when the group renamed themselves the Sh-Booms after their one big hit. The Chords/Chordcats/Sh-Booms went through several personnel changes during the late '50s, recording a handful of forgettable records for Vik Records in 1957, and eventually returned to Atlantic in 1960 for one last recording before slipping away into the ether of time. -- Bryan Thomas

In 2006 in Disney/Pixar film Cars, Sh-Boom is included on the film as neon lights return to an old route 66 town that has been neglected over the years. The song is included on the movie's soundtrack Compact Disc.

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