The Art of Seduction

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The Art Of Seduction is a book by Robert Greene and Joost Elffers which, while examining social power much like their book The 48 Laws of Power, does so through the lens of seduction.

The book is divided into two sections. The first concentrates on nine personality types and asks the reader to find the type that they most closely identify with. By understanding the personality type that the reader falls into, they are able to maximize desireable traits, and minimize undesirable traits. These "anti-seducer" traits are explored in the section of the same title.

From there Greene goes on to describe the four phases of seduction. These are: 1. Separation: Stirring Interest and Desire 2. Lead Astray: Creating Pleasure and Confusion 3. The Precipice: Deepening the Effect Through Extreme Measures 4. Moving In for the Kill

Like The 48 Laws of Power, this book also takes a neutral look at how to manipulate social situations. Though the language can seem morally base, Greene invites the reader to look at the book amorally, justifying that people want to be seduced.

On July 11, 2006, he officially launched his new blog, Power, Seduction and War: The Robert Greene Blog, where he expands on many of the themes covered in his books.