THANASI Foods

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THANASI Foods, LLC
Type Private company
Founded 2003
Headquarters Boulder, Colorado, USA
Key people Justin Havlick, President & CEO
Industry Food processing, Food distribution
Products Snack food
Website www.thanasifoods.com

THANASI Foods is a small manufacturer and distributor of packaged snack foods. Products distributed by THANASI Foods are available in convenience stores, grocery stores, and drug stores in the United States.

Contents

[edit] History

THANASI Foods was founded in 2003 by Justin Havlick, who had the idea of combining established brand names to products in the snack food category. THANASI Foods secured a license from Jim Beam to create snack foods using the Jim Beam brand name and the bourbon's flavor component. The first product created was Jim Beam Sunflower Seeds in 2004, followed quickly by Jim Beam Beef Jerky. In 2005, THANASI Foods won the CSP award for Retailer Choice Best New Product for its Jim Beam Beef Jerky product.[1]

[edit] Products

As of 2006, THANASI Foods produces six different products:

  • Jim Beam Original Sunflower Seeds
  • Jim Beam Barbeque Sunflower Seeds
  • Jim Beam JalapeƱo Sunflower Seeds
  • Jim Beam Original Beef Jerky
  • Jim Beam Barbeque Beef Jerky
  • Jim Beam Peppered Beef Jerky

[edit] References

  1. ^ Reference For CSP URL last accessed October 1, 2006.

[edit] External links