Sweet Potato Queens

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The Sweet Potato Queens [1], which is based in Jackson, Mississippi, is an women's organization with chapters throughout the United States.

The Sweet Potato Queens concept has been explained and made popular by a series of books by Jill Conner Browne of Jackson, who came up with the idea in 1982. (Browne is the author of a number of books which form the backbone of the Sweet Potato Queen "movement.") It involves a belief in a sisterhood that promotes self esteem and positive thinking, appealing to mostly middle-aged middle-class women. In 2005, almost ten thousand women dressed up in costumes and came to Jackson for the annual St. Patrick’s Day parade, proceeds from which benefited a local children’s hospital.

Each local chapter assumes its own theme and designs its own costumes. Some of the chapters participate in parades and fundraisers in their local communities.

Sweet Potato Queen Books (all by Jill Conner Browne)

  • Sweet Potato Queens' Book of Love
  • God Save the Sweet Potato Queens
  • Sweet Potato Queens' Field Guide to Men: Every Man I Love Is Either Married, Gay, or Dead
  • The Sweet Potato Queens' Big-Ass Cookbook and Financial Planner
  • The Sweet Potato Queens' Wedding Planner/Divorce Guide
  • The Sweet Potato Queens' First Big-Ass Novel: Stuff We Didn't Actually Do, but Could Have, and May Yet

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