Slab serif

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A sample of the typeface Egyptienne, a slab serif face based on the Clarendon model.
A sample of the typeface Egyptienne, a slab serif face based on the Clarendon model.

In typography, a slab serif (also called mechanistic, square serif or egyptian) typeface is a type of serif typeface characterized by thick, block-like serifs. Slab serif typefaces generally have no bracket (feature connecting the strokes to the serifs). Because of their bold appearance, they are most commonly used in large headlines and advertisements but are seldom used in body text.

Some consider slab serifs to be a subset of modern serif typefaces.

Contents

[edit] History

A sample of the typeface Rockwell, a slab serif face based on the neo-grotesque model.
A sample of the typeface Rockwell, a slab serif face based on the neo-grotesque model.

As printed material began to branch out from the familiar realm of books, new typefaces were needed for use in advertising, posters, and flyers. Slab serifs were introduced in 1815 by Vincent Figgins with his typeface Antique.

Following Napoleon's Egyptian campaign and dissimmenation of images and descriptions via publications like Description de l'Égypte (1809) an intense cultural fascination with all things Egyptian followed. Suites of contemporary parlor furniture were produced resembling furniture found in tombs. Multicolored woodblock printed wallpaper could make a dining room in Edinburgh or Chicago feel like Luxor. While there was no relationship between Egyptian writing systems and slab serif types, either shrewd markeitng or honest confusion led to slab serifs often being called Egyptians, and many early ones are named for the subject: Cairo, Karnak, and Memphis. The common metonym "Egyptian" is derived from a craze for Egyptian artifacts in Europe and North America in the early nineteenth century, which lead typefounders producing Slab Serifs after Figgins' work to call their designs Egyptian.[1]

[edit] Sub-classifications of slab-serif

A sample of the typeface Courier, a slab serif face based on strike-on typewriting faces.
A sample of the typeface Courier, a slab serif face based on strike-on typewriting faces.

There are three subgroups of slab serif typefaces:

[edit] Slab serif types based on the Clarendon model

Clarendon typefaces, unlike other slab serifs, have some bracketing. Examples include Clarendon and Egyptienne.

[edit] Slab serif types based on the neo-grotesque model

The most common slab serif typefaces have no bracketing and evenly weighted stems and serifs. The letterforms are similar to neo-grotesque or realist sans-serifs. Examples include Rockwell and Memphis.

[edit] Slab serif types based on typewriting

Typewriter slab serif typefaces are named for their use in strike-on typewriting. These faces originated in monospaced format with fixed-width, meaning that every character takes up exactly the same amount of horizontal space. This feature is necessitated by the nature of the typewriter apparatus. Examples include Courier, Courier New, and Prestige Elite.

[edit] See also

[edit] Notes

  1. ^ Carter, E., Day. B, Meggs P.: “Typographic Design: Form and Communication, Third Edition”, page 35. John Wiley & Sons, 2002.
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