Sing When You're Winning

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Sing When You're Winning
Sing When You're Winning cover
Studio album by Robbie Williams
Released August 28, 2000
Recorded 2000
Genre Pop, Adult Contemporary
Length 75:58
Label EMI
Producer(s) Guy Chambers and Steve Power
Professional reviews
Robbie Williams chronology
The Ego Has Landed
(1999)
Sing When You're Winning
(2000)
Swing When You're Winning
(2001)


Sing When You're Winning is the third British solo album (fourth overall) by English pop singer Robbie Williams, released in 2000. In the middle of promotion and the tours in 1999, becoming an established popstar around the world, Robbie found time to start the work on what would be his third studio album, this time he had finally found his confidence, not only to be more brash, but also vulnerable.[1]

Contents

[edit] Track listing

  1. "Let Love Be Your Energy" – 4:58
  2. "Better Man" – 3:22
  3. "Rock DJ" – 4:16
  4. "Supreme" – 4:15
  5. "Kids" (with Kylie Minogue) – 4:46
  6. "If It's Hurting You" – 4:10
  7. "Singing For The Lonely" – 4:31
  8. "Love Calling Earth" – 4:05
  9. "Knutsford City Limits" – 4:45
  10. "Forever Texas" – 3:38
  11. "By All Means Necessary" – 4:45
  12. "The Road To Mandalay" – 3:57

[edit] Success

When the album, Sing When You're Winning was released in August 2000, it became a smash hit all over the world, debuting at number-one in the United Kingdom being certified 2x Platinum on its first week of release,[2] the album also topped the charts in New Zealand, Ireland and Germany, and secured top ten placings in Argentina, Austria, Australia, Finland, Mexico, Sweden, Switzerland among many others. Snapped by photographer Paul M. Smith, the album artwork - along with Robbie's complete football strip (including a signed jockstrap) - was later sold at Robbie's Bid It Sum auction to raise money for his charity, Give It Sum.

Williams and Minogue on the "Kids" music video (2000)
Williams and Minogue on the "Kids" music video (2000)

Williams toured the United Kingdom with Minogue in October and November of 2000 selling-out in every venue, Robbie also toured around the United Kingdom and the rest of Europe in the summer of 2001.

The album had spent 91 weeks inside the UK Charts, going on to sell 2.4 Million copies in the UK alone being certified 8x Platinum by the BPI,[3] the album became the best selling album of 2000 in the country and the 51st Best Selling album in UK Music History.[4] The album went on to sell over 6 million copies Worldwide.

[edit] Singles

The first single taken from the album was "Rock DJ", a song inspired by Williams' UNICEF mentor, the late Ian Dury. The video was censored by Top Of The Pops for its gore content, many other channels followed the suit and it caused a controversy in the United Kingdom and many other countries.[5] The video showed Williams tearing chunks of skin and muscle from his body while performing a strip show in an attempt to get noticed by a group of women, the track became an instant hit around the globe, hitting number-one in the United Kingdom, becoming his third number-one single as a solo artist and exactly a year after his sell-out concert at the Slane Castle, the song also reached number-one in Ireland, New Zealand, Mexico & Argentina and hit top ten placings all over Europe, Australasia and Latin America, despite the worldwide success, the song failed to break in the United States charts, it did get some TV Airplay in channels such as MTV and VH1. The song went on to win several awards, among them, "Best Song of 2000" at the MTV Europe Music Awards, "Best Single of the Year" at the Brit Awards and an MTV Video Music Award for Best Special Effects, the single went on to sell over 600,000 copies in the UK alone, being certified Platinum by the BPI.[6]

A still from the music video "Rock DJ" (2000)
A still from the music video "Rock DJ" (2000)

The second single, a collaboration with australian pop princess Kylie Minogue, "Kids", the track was written when Minogue approached Williams to write her some songs for what would be her first album under Parlophone, Light Years, it was then, when Williams felt the chemistry and decided to include the track on his album and release it as a single, it was an instant hit when it was released in October of that year, hitting number-two in the United Kingdom and reached top 10 placings in Australia, New Zealand, Latvia, Mexico and other countries becoming one of the biggest hits of that year selling over 200,000 copies in the UK alone being certified Silver.[7]

Further singles, such as "Supreme" (which Williams recorded in French), "Let Love Be Your Energy" and "Better Man" (which Williams recorded in Spanish) became big hits reaching the top ten around the world.

"Eternity", a track that was not featured on the album, was released in the summer of 2001 backed with "The Road to Mandalay", the former was written by Williams in what he called "the most amazing summer", after years of nonstop work he took a month off and recorded this track, when it was released it became his fourth number-one single in the United Kingdom, selling over 70,000 copies in its first week in the UK alone,[8] and also hit the top ten hit all over Europe.

[edit] Trivia

  • Latin-American editions of the album include the Spanish version of "Better Man" called "Ser Mejor" as bonus track.
  • Robbie recorded also a French version of "Supreme"

[edit] Charts

Chart (2000) Peak
position
UK Albums Chart #1
New Zealand Albums Chart #1
German Albums Chart #1
Swiss Albums Chart #2
Swedish Albums Chart #4
Austrian Albums Chart #4
Italian Albums Chart #5
Argentine Albums Chart #6
Australian Albums Chart #7
Mexican Albums Chart #8
French Albums Chart #19
US Billboard Albums Chart #110
Chart Certification Sales
UK BPI 8x Platinum 2.4 Million+
Europe IFPI 4x Platinum 4 Million+
Germany IFPI 3x Gold 300,000+
Argentina CAPIF 2x Platinum 80,000+
Mexico AMPROFON 2x Platinum 200,000+