Seven Guide
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| Seven Guide | |
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| Launched | September 6, 2002 |
| Network | Seven Network |
| Owned by | Seven Media Group |
| Picture format | 576i (SDTV) |
| Broadcast area | Sydney, Melbourne, Brisbane, Adelaide, Perth |
| Website | seven.com.au |
| Availability | |
| Terrestrial | |
| SD Digital | Channel 77 |
The Seven Guide is a television channel provided by the Seven Network to digital television viewers in Australia. It began broadcasting on September 6, 2002. The channel is broadcast 24 hours a day. The Seven Guide is available to viewers on Channel 7 in Sydney, Melbourne, Brisbane, Adelaide and Perth. The Guide is modified for state-based news and program promotions. The guide initially launched in Sydney and Melbourne, with Brisbane, Adelaide and Perth launching the guide later in 2003.
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[edit] Features
The Seven Guide features a twenty-four hour television guide for the programming of Channel Seven. The channel also provides realtime news twenty-four hours a day, which includes breaking news reports and local news reports from state-based news rooms. Also, realtime weather reports for Australia, occasionally localised for state-based markets including wild weather alerts and traffic reports.
[edit] Live Preview
A live video preview of Channel Seven is available on the Seven Guide. The live video preview is also accompanied by a Now On and Coming Up television guide.
[edit] Advertising
The Seven Guide advertises new and high rating television programs from Channel Seven via a small billboard loop. The advertising contains program information and broadcast times, that are modified for different timezones and state-based programming.
[edit] Identity
The Seven Guides' onair look has been changed several times since September 2002 when the channel launched. The channel initially had a Red and White theme, with a modern design. The channel featured a smaller 4:3 ratio preview of Channel 7, and a Seven news ticker at the bottom.
In 2004, the Seven Guide had a revamp of it's onair presentation. The design became simpler, and allowed for a higher concentration of text. The channel featured a larger 4:3 ratio preview of Channel Seven, and a Seven news and weather ticker at the bottom.
The current onair identity of the Seven Guide launched on January 23, 2006. The guide features a 16:9 ratio preview of Channel Seven, with the tickers replaced in favour of a slide show loop.
[edit] See also
| Seven Network |
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Television Channels: Channel Seven Electronic Program Guides: Austext | Seven Guide Joint Venture Channels: Sky News Australia Defunct and Sold Channels: Australia Television | C7 Sport |
