Seacourt Pavilion

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The Seacourt Pavilion is a regional shopping center on Hooper Avenue in Toms River Township, New Jersey. It is right across the street from the Ocean County Mall. The mall has a gross leasable area of 253,000 ft²[1].

The Seacourt Pavilion's architecture makes it look like a cross between a strip mall and a shopping mall. When approaching the center, it looks like another mall, but, on closer inspection, it's just a strip mall configured into the shape of an actual mall (all the stores are side-by-side outdoors in front of a sidewalk and parking lot, like a strip mall), and the shopping center is split-level, with the parking lot on the east side higher than on the west side, making the west approach look as if it is two stories. The east approach makes it look like it's one story. This would make it more of an open-air Center. The only two-story tenant is Marshalls, while the rest have a one-floor space. Other tenants include Old Country Buffet (which has its own porte corchere , much like the anchor of a real shopping mall), Pier 1 Imports, Loew's Cineplex, and a Sears Hometown Dealer. There is a larger, full-size Sears at the Ocean County Mall across the street.

[edit] History

Ground was broken on the project in May 1988, with plans to build a two-level enclosed mall, 120,00 square feet of office space and a 150-room hotel.[2]

As part of a re-envisioning of the traditional shopping center, Seacourt Pavilion created an innovative farmers' market — similar to comparable facilities at Reading Terminal Market in Philadelphia, South Street Seaport in New York City and Quincy Market in Boston — in addition to its existing food court, offering shoppers options for both prepared and farm fresh foods.[3]

[edit] References

  1. ^ International Council of Shopping Centers: Seacourt Pavilion, accessed September 21, 2006
  2. ^ "New Jersey; 575,000 Sq. Ft. in Ocean County: Shops, Offices and a Hotel, Too", The New York Times, May 15, 1988. p. RER45 (2 pages)
  3. ^ "Local food market concept revives in N. J.; Seacourt Pavilion gives old-fashioned concept a new-fashioned twist." Chain Store Age Executive with Shopping Center Age 64.n10, October 1988

[edit] External links