SaveEasy

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SaveEasy (often seen as Save-Easy) is a chain of retail grocery store franchises in the Maritime Provinces of New Brunswick, Nova Scotia and Prince Edward Island, Canada. It is owned by Loblaw Companies Limited and operated under its Atlantic Wholesalers division.

The first SaveEasy opened in 1959 and quickly became the region's second-largest grocery banner, behind Sobeys. In 1976, when Loblaw bought Atlantic Wholesalers, they immediately introduced Loblaw house brands such as No Name and updated SaveEasy's logo to match the Loblaws chain's.

In the early and mid-1990s, Loblaw restructured Atlantic Wholesalers' retail operations. Most SaveEasy stores in urban areas were closed or converted to the larger Atlantic SuperValu or Atlantic Superstore concepts; with the remaining Atlantic SaveEasy stores redesigned. The SaveEasy name, with a few exceptions, is now usually found in small towns and rural areas.

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