Rolling Acres

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Rolling Acres Mall
Mall facts and statistics
Location Akron, Ohio, USA
Opening date August 6, 1975
Developer Forest City Enterprises and R.B. Buchholzer
Management Invest Commercial LLC
Owner Invest Commercial LLC
No. of stores and services 140 +/- (at maximum capacity)[1]; 30 (current) [2]
No. of anchor tenants 3 (operating); 5 (at maximum capacity)
Total retail floor area 1,300,000 ft² (approx.)
Parking 7,500 [3]
No. of floors 2
Website http://www.rollingacresmall.net

Rolling Acres is a shopping district in Akron, Ohio. Planning for the area began in 1960s with Forest City Enterprises, a Cleveland real estate company and the powerful Buchholzer family, whose previous endeavours involved financing much of the Chapel Hill Mall area. Despite warnings by civic leaders and former Mayor Edward O. Erickson that the addition of a third mall in the Akron area would harm downtown department stores, the Rolling Acres area was born with Rolling Acres Mall serving as its anchor. Pulling from a diverse population of blue collar workers in Barberton, Ohio and Kenmore, and innercity neighborhoods such as West Akron and Lane-Wooster, The Rolling Acres shopping district blossomed. At its peak it was the most visited mall in Northeast Ohio. Today, Rolling Acres stands as a skeleton of what it once was, mirroring many other parts of the Midwest that have suffered from stagnant economic conditions and saturated markets.

Contents

[edit] The District

Romig Road, the main strip of the Rolling Acres Mall vicinity
Romig Road, the main strip of the Rolling Acres Mall vicinity

The shopping district is located in the City of Akron proper, and encompasses most of the area. It had and retains a number of large big box retailers including:

Only a fraction of those remain today. Several of the buildings have been condemned, while other are taking transient uses such as fronts for flea markets, and mattress liquidators. The Target closed in February, with a new store being opened in the western suburb of Wadsworth, Ohio. Toys R’ Us is closing as part of a larger consolidation plan by its new owners. The city of Akron no longer views the area as viable for retail. As Rolling Acres got smaller, the nearby Montrose area got larger, and now has many of its former anchors.

[edit] The Mall

Façade of former Kaufmanns (now Macy's) at Rolling Acres Mall
Façade of former Kaufmanns (now Macy's) at Rolling Acres Mall

Rolling Acres is the second largest mall in all of Northeast Ohio (behind Randall Park Mall). It enjoyed massive success in the 80s, when other malls in the region were underdeveloped. However, in the early nineties the area struggled with violence. In a cost cutting measure, Rolling Acres stopped using off duty police officers and instead relied on cheaper security guards [4]. Around the same time there were reports in the Akron Beacon Journal that rowdy teens were spitting on people’s food, urinating on merchandise and insulting patrons. The mall never really did much to dispel the rumors that these incidents were commonplace, and irrevocably hurt the mall.

After being sold by its developer, Forest City Enterprises of Cleveland, Rolling Acres Mall has since changed hands several times. It was in the hands of the Whichard family, known for buying malls and then flipping them for a profit. However, even Whichard had problems attracting major players. Invest Commercial LLC, a real estate developer from California bought the facility in July 2006 [5]. A number of employees were immediately fired. The future of the site remains unknown. Although Invest Commercial now owns the enclosed mall, concourses, and the Dillards facility, they do not own the other four anchors' buildings. This could become a problem in regards to the redevelopment of the site.

Mall Anchors

  • Target – Closed Feb 2006
  • Sears (151,718 sq. ft.)
  • J.C. Penney (179,223 sq. ft.)
  • Dillards - Closed Aug 2006 [6]. The Dillard's store used to house a Montgomery Ward store. Ward's closed in April 1986 and the space was subsequently leased by Higbee's, which later became Dillard's [7].
  • Macy's (formerly Kaufmann's, 89,590 sq. ft.)

[edit] References

  1. ^ http://rollingacres.org/page.php?3 Rolling Acres Mall Store Count Graph 1975-2004 Retrieved November 12, 2006.
  2. ^ http://www.rollingacresmall.net/stores.htm Rolling Acres Mall - Store Directory Retrieved November 12, 2006.
  3. ^ Byard, Katie. "Enjoy your mall while you shop 'til you drop." Akron Beacon Journal. 27 August 1987: E7.
  4. ^ Hoiles, Robert. "Mall Balks at Pay Hike." Akron Beacon Journal. 1 February, 1991: B1.
  5. ^ http://www.ohio.com/mld/beaconjournal/14990476.htm Rolling Acres Mall sold for $1.7 million
  6. ^ http://www.ohio.com/mld/ohio/business/14976271.htm Rolling Acres to lose Dillard's
  7. ^ Proctor, Glenn. "Wards' Store Closing at Akron Mall; Higbee's to Occupy Rolling Acres Site." Akron Beacon Journal. 11 February 1986: A1.

[edit] External links