Pseudo.com

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Pseudo.com
‎
Type Private
Founded New York 1994
Headquarters Flag of United States New York, New York, USA
Key people Josh Harris, Founder
Website Pseudo.com

Contents

[edit] History

The first incarnation of Pseudo Programs Inc. in late 1993 was called Jupiter Interactive. It was named after Josh Harris' first company Jupiter Communications to leverage the established brand name of this market research and analysis firm he co-founded in 1986. The first productions of Jupiter Interactive were carried out in the tiny cigarette butt strewn office of Josh Harris at Jupiter Communications. These included a computer animation called “Launder My Head” created by Josh Harris and Jaques N. Tege. Launder My Head was Josh Harris’ version of what future online interaction would be like and served as the genesis of Pseudo Programs Inc.. The computer animation featured a stadium with massive TV screens at the center and cartoonish people with TV’s for heads which had the “online users” face being displayed in real-time singing the catchy jingle song “Launder My Head”. This was in mid 1993, before most even heard of “World Wide Web” and there were only two online services at the time (Prodigy and Compuserve) . Armed with the animation and his vision of future online communication along with the clout of Jupiter Communications, Jupiter Interactive landed a contract with the Prodigy online service to revamp their antiquated chat room offerings to reflect this avatar driven online chat room experience. At this time online services charged users by the minute and part of Jupiter Interactive's contract with Prodigy was to create and maintain, with full creative control a channel called “Pseudo”, as well as chat rooms on Prodigy, also to receive a portion of billable hours from users of the Pseudo channel and chat rooms. Shortly thereafter Josh Harris leased the 10,000 sq. ft. 6th floor of 600 Broadway, a depression era sweatshop building in NYC. He built an apartment for himself and two cats in the back and moved Jupiter Interactive.


The Pseudo channel on Prodigy quickly became the most trafficked chat rooms and area on the service. The billable hour revenues generated by the chatters sustained Pseudo for the first two years with the occasional loan from Jupiter Communications to make payroll. The content of this new channel on Prodigy was created for the most part from parties at the companies new offices. After several over-the-top parties at 600 Broadway featuring the cutting edge technologies of Prodigy's online service, like the first progressive streaming audio over dial-up, chat rooms in which you could actually have cyber sex (like a chat room called “married and looking”), and also featuring networked gaming stations playing Doom II, up and coming spoken word poets from the NYC spoken word underground along with the super edgy performance artists and bizarre inflatable art installations, Jupiter Communications kindly asked that the name of Josh Harris' fledgling online entertainment company be changed for fear of being associated with the bohemian online party company. Josh acquiesced and settled on the name Pseudo.


Pseudo's name was taken from what France's Minitel online service called login names. Instead of asking for a "login name" or "nickname" when you logged in it would ask for your "Pseudo".


With the expansion of the Internet and the the release of streaming audio technologies by Real Media, Pseudo was made into its own company broadcasting audio only programs from its website at Pseudo.com. One of the most popular shows was Quakecast, a show focused on a growing videogame subsculture centered around 'first person shooter' games like Doom and ID software's Quake.


With the release of video streaming technologies, Pseudo evolved the shows to live streaming video with multiple cameras, broadcast graphics, interstitials and streaming video commercials.


  • 1994 - Founded by Josh Harris (co-founder of Jupiter Communications)
  • 1999 - Pseudo completed a US$17.5 million secondary round from Tribune Co. and Intel.
  • 2000 - Pseudo files for bankruptcy
  • 2000 - Assets purchased by INTV

[edit] 1994 to 1998 on Pseudo

  • Pseudo On-line Radio

Pseudo's live AM radio show on WEVD in NYC

  • QuakeCast
  • Go Poetry

[edit] 1998 to August 2000 on Pseudo

Pseudo Programs was the the premier provider of Online Net-Television entertainment. Each week the Pseudo Online Network produced and netcast more than fifty different interactive Net-TV shows, representing over 200 hours of original live programming per month. Pseudo's shows covered a range of non-mainstream topics underserved by traditional broadcast and cable networks.

[edit] Channels and Shows
  • ParseTV
    • =JUDGECAL's= High Weirdness
    • Parse


  • 88 Hip Hop
    • Beatminerz Radio
    • Queendom
    • 88 Soul



  • Cherry Bomb
    • Minx


  • Static Channel
    • Hot Box
    • And Justice for Brawl
    • Rock & Roll Hangover
    • Star Freaky


  • ChannelP


  • Koolout
    • Reaction Soundsystem


  • StreetSound
    • Freq
    • Velocity
    • Global House


  • SpaceWatch
    • Cosmic Visions
    • Deep Sky
    • Mission Control Over


  • Biztech 2000
    • Wonks

[edit] 2000 to present: Post Bubble

[edit] Logo

Pseudo’s logo is called "The Pill."

[edit] Office Space

The Pseudo office space was as much a part of the buzz and press mentionings as the business itself. Initialy Pseudo's office space at 600 Broadway in SoHo, NYC was the entire 10,000 sq. foot 6th floor but after several rounds of investment and the resulting hiring spree it expanded to the 3rd, and the 5th floors of 600 Broadway as well as another entire floor of a building on the next block. The 6th floor was often the location for large parties and events including a live performance by Metallica, and many live online shows that were just short of all out parties.

[edit] Events

[edit] Pseudo Hosts the QuakeWorld Release Party

The first version of QuakeWorld by id software was supposed to have been released on Sept. 19, 1996, to coincide with a QuakeWorld launch party at Pseudo in New York City. Although QuakeWorld itself was not released that day, the big party in Manhattan became legendary in the history of Quake as the first major gathering of players and id employees in a single location to play Quake.

[edit] Pseudo Hosts the Manhattan Memorial (day) Marathon

M3 was a the largest Quake LAN party to date which took place in NYC, May 23-May 26, 1997. Over 300 gamers from around the globe trudged to Pseudo with their own computers for this unprecedented event. M3 was free, and was held at Pseudo Programs Inc. (home of quakecast). Although M3 was a bring your own computer event, many quakers graciously left their computers on, explicitly allowing those without computers to play quake. M3 was sponsored by the cyberweb cafe, Pseudo, and Planetquake.com.

[edit] Pseudo's Coverage of the Mars Landing

On December 3, 1999, Pseudo hosted streaming coverage of the Mars Polar Landing braodcast live from UCLA in California. In partnership with the Omega Watch Company and NASA JPL, the coverage was entitled "Live From Mars" and also featured an online video documentary series featuring short in-depth segments on each of the science instruments on the interplanetary spacecraft and included interviews with the scientists who developed them. Traffic to the Pseudo.com site set a record when AOL carried a link to Pseudo on its front page during the landing.

[edit] Pseudo's Coverage of the 2000 Republican National Convention

Pseudo received heavy media coverage in August with its painstaking coverage of the Republican National Convention. The site featured live video from five 360 degree cameras stationed throughout the convention hall, live interviews with newsmakers and 24-hour chatrooms where site users could carry on their own political discussions.

[edit] Teams

[edit] Founding Team

  • Josh Harris - (Founder)
  • Jacques N. Tege - (Founder/Programmer/Animator)
  • Dennis Adamo - (Founder/Operations)
  • =JUDGECAL= - (Founder/Producer/Webmaster/Sys-admin)
  • Steve Fine - (Founder/Art Dept.)
  • Robert "Galinsky" Galinsky - (Founder/Producer)
  • Janice "Girlbomb" Erlbomb - (Founder/Producer)
  • Thomas "T-bo" Linder - (Founder/Sound Design)
  • Jim Hall - (Founder / Programmer / Tech Wizard)
  • Joey Fortuna - (Founder/Programmer/Producer)
  • Nueffy and Louie The Cats - (Founder/Cats)


After leasing and moving into the 6th floor of 600 Broadway in NYC, Jaques N. Tege was hired full-time by Josh Harris to head the programming department and to create the new chat interface for Prodigy. Among the first hires were Lou Velez (Programmer), Mike Ganesh (Programmer), Dennis Adamo (Operations and Executive Producer), Bari “Gecko” Sacomono (Producer), Spiro Panosopolous (Producer), JUDGECAL (Producer/Webmaster/Sys-admin), and Steve Fine (Art Department). (Bari and Spiro would leave within the first four months of Pseudo, Lou and Mike after the first year) Not long after the initial hires would come Robert “Galinsky” Galinsky (Producer), Thomas “T-bo” Linder (Sound Design), Janice “Girlbomb” Erlbaum (Producer), Jim Hall (Streaming Media Guru) and Joey Fortuna (Producer/Programmer). They are generally considered, along with Josh Harris the “founders” of Pseudo.

[edit] Pseudo Executive Team

  • Josh Harris - CEO
  • Tony Asnes - COO
  • David Bohrman - CEO

[edit] Current Executives

[edit] Pseudo Culture

[edit] Notable

[edit] Notable Alumni

[edit] Notable Facts

  • Pseudo's 360 degree video camera used to netcast the 2000 Republican National Convention is part of the Smithsonian Television and Radio collection.
  • Lions Gate Films promoted their film, "American Psycho" with a live online webcast on April 13, 2000 from Pseudo's studio. Bret Easton Eliis, the author of the book and actor Willem Dafoe were present for the webcast.
  • In February 1999, Levi Strauss & Co. and Pseudo partnered to produced a 16-week online series entitled "Levi.com Semester Online. " The live showed was hosted by standup comedian Brody Stevens and aired on Sunday evenings. It featured three telegenic college students who were each given $500 a week to live their entire lives online.
  • July 14, 2000 Lou Dobbs' (CNNfn) SPACE.com, the definitive space website, announced its acquisition of SpaceWatch.com, the Webs most comprehensive streaming video channel devoted to space-related subjects launched last year by Pseudo Programs, Inc. Financial details regarding the transaction were not disclosed. Under the terms of the deal, SPACE.com gains access to one of the internets largest original streaming video libraries on space, comprised of more than 200 video shows and 1,300 hours of streaming video coverage.

[edit] External links

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