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Ad for Yves St. Laurent perfume, copyright YSL. From the London Economist, ca. Feb 2001
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"[T]he (defendant) publisher reproduced the copyrighted advertisement in its entirety and did so in a trade book that was sold for profit. But the Court gave the greatest weight to yet another fair-use factor, that is, the "purpose and character" of the book in which the copyrighted advertisement was reproduced. The Fair Use Doctrine strongly favors "criticism, comment, news reporting, teaching, scholarship, or research"—and the Court was persuaded that the advertisement was reproduced in Trends 2000 for the purpose of illustrating and then commenting upon the ways in which nuclear power is promoted by its advocates." from this site: Publishers' Marketing Association
YSL ad for "Paris", a women's perfume
Successful male figure (sleeve reflected in mirror) flanked by two semi-nude figures. Published ca. 2001 in the Economist (London), a publication with a 91% male readership having an average yearly income of US$154,000.
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