Peter Pan (peanut butter)

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Peter Pan is a brand of peanut butter produced by ConAgra Foods and named after the J.M. Barrie character. The product was introduced by Swift & Company in 1920 under the name "E. K. Pond". The product was renamed in 1928. Originally packaged in a tin can with a turn key and re-closable lid, packaging was changed to glass jars during World War II, and later to plastic jars.

Recalled jar of Peter Pan with "2111" product code.
Recalled jar of Peter Pan with "2111" product code.

Peter Pan Peanut Butter is sold in several varieties: Crunchy, Creamy, Honey Roasted, Reduced-Fat Creamy, Reduced-Fat Crunchy, and Reduced-Sugar Creamy.

The product was the main ingredient in Frankford Candy & Chocolate Company's now-discontinued product, Peter Pan Peanut Butter Cups.

Past spokesmen for Peter Pan have included actor Mark Linn-Baker and game-show host Art James.

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[edit] Salmonella

In February 2007, Peter Pan and Great Value (Wal-Mart's store brand) peanut butters were linked to 425 cases of salmonella across the United States. Centers for Disease Control and Prevention officials believe this is the first salmonella outbreak involving peanut butter to occur in the United States.

The recall involved both Peter Pan and Great Value peanut butter with a product code starting with the digits "2111."[1] The recall included all ConAgra produced peanut butter sold in the United States since October, 2004.[2]

[edit] Taglines

  • Doesn't stick to the roof of your mouth![3]
  • America's favorite.[3]
  • Eat some peanut butter any time you can, but only if it's Peter Pan.
  • Picky people pick Peter Pan peanut butter, it's the peanut butter picky people pick.
  • Clap your hands! If you believe in peanut butter, you gotta believe in Peter Pan!

[edit] References

  1. ^ Funk, Josh (2007-02-15). Peanut butter recalled over salmonella. Associated Press. Retrieved on February 15, 2007.
  2. ^ none (2007-03-12). Peanut butter recall widens. Reuters. Retrieved on March 12, 2007.
  3. ^ a b Gallery of Peter Pan vintage commercial artwork

[edit] External links