One Tambon One Product

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One Tambon One Product (OTOP) was a local entrepreneurialism stimulus program designed by Thai Prime Minister Thaksin Shinawatra during the 2001-2006 Thai Rak Thai government. The program aimed to support the unique locally made and marketed products of each Thai tambon (village). Drawing its inspiration from Japan's successful One Village One Product (OVOP) program, Thailand's OTOP program encouraged village communities to improve local product quality and marketing, selected one superior product from each tambon to receive formal branding as a "starred OTOP product", and provided a local and international stage for the promotion of these products. OTOP products covered a large array of local products, including handicrafts, cotton and silk garments, pottery, fashion accessories, household items, and foods.

1 Management and Organization
2 After the coup
3 See also
4 References
5 Further Reading

[edit] Management and Organization

There were 36,000 OTOP groups across the country, with each having between 30 to 3,000 people per group. Sakda Siridechakul, president of Chiang Mai's OTOP association noted that, "OTOP has helped incomes to be spread to many people in the villages. It has given people producing handicrafts to feel they can be part of the global economy."

[edit] After the coup

The military junta that overthrew the Thai Rak Thai government in 19 September 2006 made some changes to the OTOP program. It changed the program's name to Local and Community Products.