NBS 24/7
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NBS 24/7 is a television program on SPEED Channel. Every Monday, the show profiles some of the crews and drivers of NASCAR's Busch Series. Each 30-minute episode gives a look, not just at those profiled during races, but behind-the-scenes as well. Two of the many drivers looked at on the show include Casey Atwood and David Stremme. The show premiered in February 2004, and is a replacement for the failed Inside NBS, which was cancelled after just one season. A program similar to this is NASCAR Drivers: 360, a show on the FX Network that profiles Nextel Cup drivers and Busch Series drivers at the track and behind-the-scenes at home and the shop, where the cars are worked on during the week.
Attempting to capitalize on the rookie hype for the 2006 season, NBS 24/7 changed its name to NBS 24/7: The Rookies, again traveled with FitzBradshaw Racing and Akins Motorsports, but this time covered their rookies, Joel Kauffman and AJ Foyt IV. The show also looked at the other 2006 Busch ROTY contenders. However, when both drivers were released from their respective rides and with falling ratings, the show was cancelled on June 19.