Mobile media
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Mobile media or portable media is the 21st Century phenomenon of viewing multimedia on a portable device at any location or when on the move. The medium could be a mobile phone, a PDA or a portable media player which increasingly have become essential requirements for the modern day business traveller.
Media can be downloaded onto the device by podcasting or can be streamed over the web. Digital applications include gaming, video, audio, downloadable ring tones and mobizines. A number of mobile operators are also investigating the viablity of Mobile TV.