OBJECTIVE: Ministries

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OBJECTIVE: Ministries is a web site that presents an elaborate parody of Christian fundamentalism.

Lambuel, the main character from OBJECTIVE's "4Kidz" section, whose catch-phrase is "Jesus loves me! Wooooah!"
Lambuel, the main character from OBJECTIVE's "4Kidz" section, whose catch-phrase is "Jesus loves me! Wooooah!"

The site disguises its true origins by presenting ads and links to genuine Christian sites and news, by including a voluminous section on creationism and a Christian youth rock ministry, and by running a campaign for the shutdown of Landover Baptist, another well-known but much easier to spot Christian parody site. OBJECTIVE: Christian Ministries has frequently had success in deceiving viewers: for a while it was hosted on a Christian web hosting service, and one atheist wrote an article denouncing it [1].

Several organizations mentioned on the site, including Mt. Fellowship Baptist Church, Fellowship University, League of Women Boycotters and the National Association of Christian Game Theoreticians, do not exist.

The site runs a campaign against triclavianism, proposes to add the word "God" to the Flag of the United States and to rename the secularized Christmas to "Santamas", and instructs children to "tell a parent or pastor" when they spot an atheist. Their gift store sells anti-triclavianism shorts and a matrimony thong sporting the text "Will you be my husband?" The site hosts headlines from Baptist Press.

The site was created in 2000 and has been hosted by various free services. In August, 2005, they moved to their own domain.

In September of 2001, the site posted a story citing Apple for pushing "evolutionism propaganda" in "bas[ing] their newest operating system on Darwinism," a reference to the Darwin operating system that forms the core of Mac OS X. The story was widely referenced in other web-media, including news sites The Register [2] and Slashdot [3], where story authors and readers alike often failed to realize that the story was a hoax.

On March 10, 2006, the website's guestbook was flooded with comments allegedly from users of the Internet meme site YTMND, and the imageboard 4chan. According to Objective Ministries, the YTMND "terrorists" caused the loss of over 4,000 comments placed in the guestbook over a period of four years.

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