Media Psychology
From Wikipedia, the free encyclopedia
Media psychology emerged due to a social and commercial demand for the application of psychological theory and research into media effects in both academic and non-academic settings. This field encompasses the behavioral aspects of media in activities, events, theories, and practices regarding the effects and behaviors stimulated by media elements. These include pictures, sound, graphics, and content and their effects on the senses and intelligences.
Division 46 of the American Psychological Association defines its purpose as focusing on the roles psychologists play in various aspects of the media, including, but not limited to, radio, television, film, video, newsprint, magazines, and newer technologies. It seeks to promote research into the impact of media on human behavior; to facilitate interaction between psychology and media representatives; to enrich the teaching, training, and practice of media psychology; and to prepare psychologists to interpret psychological research to the lay public and to other professionals.
