Maximillion Cooper
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Maximillion Cooper (born in Staffordshire in 1972, the son of a musician and a model) is an ex-Armani model and founder and organiser of the Gumball 3000 car race. He is the author of Gumball 3000 the Annual (ISBN 0-9547226-0-4). Cooper started up the business 'Maximillion Cooper Racing' when he was in university. This business eventually led to the first Gumball 3000 race.
Gumball 3000 is an annual motor rally that attracts many celebrity participants. He also has a clothing label, G3K. Cooper lives in west London with his wife and two daughters.
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