Talk:MasterCard

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Contents 1 Regarding cleanup 2 IPO 3 Master Charge when? 4 Exclusive Deals 5 Formulae? 6 Slogan/MasterCard Priceless Ad campaign 7 Controversy? 8 Focus on Litigation & Controversy Equals A Poor Article 9 Year problem 10 RPS/RPPS 11 Cashplus 12 Peyton Manning

[edit] Regarding cleanup

Though I was not the one who put the cleanup template up, I'm going to put my view out there on why it should still be there today: I think that since the day the cleanup template was added, the article has improved a good deal—However, the main thing wrong with it now is that it's not substantial enough. I'd say that we could use more info on here about the operation and specifics of the card network itself and maybe its history instead of just corporate stats (Board, Advertising, latest marketing gimmicks, etc). Basically, this section: VISA (credit_card)#Features of the standard product of the VISA article is an excellent example of what we need here. (Except that that one needs to be wikified. But the content's good.) Anyone else have any opinions on how this article can be improved, or have some content to contribute? —Dan 03:27, 31 July 2006 (UTC)

I added a stub on BankNet and will try to expand it to include more about the technology backbone, but I need to research some first. I'll probably do the same for VisaNet, but I've worked more with MasterCard myself... --nathanbeach 20:41, 25 October 2006 (UTC)

[edit] IPO

As you know MC had its IPO a few days ago, I updated the article to semi reflect it but it needs work, a lot of work -- Tawker 06:41, 29 May 2006 (UTC)

I'll try to get MasterCard to provide some more information to the site.

[edit] Master Charge when?

When was "Master Charge" created by the United California Bank? - Jerryseinfeld 16:58, 14 Nov 2004 (UTC)

The four banks (UCB, Wells, Crocker, and Bank of California) joined together to issue this card. They did this to compete with Bank of America. It was really Marine Midland out of Buffalo, New York that helped make Master Charge national. Until that time there were only regional card programs like: Mid-West Card Assiocation and CAP in New England. Master Charge was the early leader in sigining up banks, because banks felt Master Charge was a more open assiocation. Banks did not want to feel that they were promoting Bank of America by issuing a BankAmerica card. It was only after the success of Master Charge that Bank of America spun off BankAmericard into the National BankAmericard Incorperated (NBI). NBI became Visa in 1977.

—The preceding unsigned comment was added by 4.232.9.165 (talk • contribs) 23:05, 12 November 2005 (UTC)

[edit] Exclusive Deals

I think exclusive deals for credit cards like that are becoming more commonplace. There are at least two counterexamples with Visa, but I'm not sure where (or even if) to add these in the article: The Olympic Games have only accepted Visa for ticket purchases for years; while the NFL's New England Patriots started taking only Visa last year. Sure it might shut out holders of non-V/MC cards, but is it really "controversial"? Kirjtc2 01:13, 31 Mar 2005 (UTC)

What's funny is when these kinds of things happen by accident. For example, thanks to Visa's greed (they insisted on a $20 flat fee on all payments), students can't use Visa cards to pay their student fees. So our school is now MasterCard, American Express, or Discover only, at least when it comes to paying the university. Reference: [1] This is actually going on at many CSU campuses. —Dan 23:19, 13 May 2006 (UTC)

[edit] Formulae?

I know that credit cards' numbers must conform to certain restraints (this is how many websites check the validity of credit card numbers). Should details of the constraints be made available on these pages, or is there too much chance the information will be misused? - Jonon 11:16, 21 Apr 2005 (UTC)

No; I don't think that would really fit in here. I think this: ( Credit card number#Checksums ) is sufficient. —Dan 03:01, 31 July 2006 (UTC)

[edit] Slogan/MasterCard Priceless Ad campaign

The "(object+price)...(object+price)...Priceless!" slogan should be mentioned here... but how to present it? 202.156.2.138 14:10, 19 May 2005 (UTC)

I think some information about the MasterCard priceless ad campaign (In the format of Item 1: $XX, Item 2: $YY, Item 3: Priceless) should be included as I think it's a big cultural icon and has spawned numerous parodies on the internet. —The preceding unsigned comment was added by AmritTuladhar (talk • contribs) 13:06, 26 May 2005 (UTC)

I agree. Maybe if there is a specific name, there could be a seperate article. 64.111.156.148 23:49, 10 April 2006 (UTC)

[edit] Controversy?

Why does the controversy section get such prominence in this article? MasterCard rightfully suing some twisted prankster is hardly one of the most important pieces of information there is to know about this large and important organization that there is to know. This article is not objective, too much credence is given to conspiracy theory style EFF thinking.

—The preceding unsigned comment was added by 70.112.182.147 (talk • contribs) 20:56, 30 November 2005 (UTC)

[edit] Focus on Litigation & Controversy Equals A Poor Article

It appears that the author of the article was in a rush to point out each and every one of Mastercard's legal disputes (almost the entire aritcle) while at the same time, there's very little information about the history and operation of the credit card company. While a trimmed down paragraph on legal issues is appropriate (with citations), it should be within the context of a well rounded article. One can see how weak this article is when comparing it to the articles on American Express or Discover Card. NPOV was added and than removed after paragraphs were edited. —The preceding unsigned comment was added by 24.27.210.84 (talk • contribs) 08:32, 19 May 2006 (UTC)

The best way to make the article mor NPOV is to add more non-critical content. Arsenikk 12:08, 24 August 2006 (UTC)

[edit] Year problem

"This series of ads started in 1998 and there are numerous different ads. [2] It was created by McCann-Erickson. MasterCard actually registered Priceless as a trademark. [3] Actor Billy Crudup has been the voice of the ads since 1997."

So, erm...did the ads start in 1997, or 1998? BillyH 00:12, 3 August 2006 (UTC)

[edit] RPS/RPPS

I wonder if any mention could be made of MasterCard's RPPS system (formerly RPS), used for online bill payment services. I used to work for an online banking service, and use of this RPPS system was, from what I could tell, rather widespread. Some info here - [4] - Mike L - 10 Aug 2006

[edit] Cashplus

Removed the reference under "See also" as Cashplus is a uk only Mastercard branded-card and should not refernced here

Um.... why not? Lambertman 23:42, 5 September 2006 (UTC)

Because other wise all pre-paid cards should be linked from this site from all aorund the world - Cashplus is NOT unique. However if someone wants to add every MasterCard branded product on Wikipedia to this from all the banking providers - go ahead.

If you looko at the "see also" it lists all of the various other major card issuers - ie Visa, Cirrus etc etc - Cashplus is a Mastercard - no need for sperate entry

Actually, Cirrus and Maestro are owned by MasterCard. Their VISA equivalent are Plus and VISA Electron respectively. Now, on the other hand, I do think Cashplus should get a mention somewhere on the MasterCard page provided it is a product owned and provided by MasterCard, and not a service offered by another bank who simply chose to use MasterCard as opposed to VISA.

-- (A.szczep) 20:03, 17 September 2006 (UTC)

It IS a service/product by a bank (Broadcastle Bank plc)and not by MasterCard - hence it should not go in.

In that case I agree it shouldn't be included.

-- (A.szczep) 17:18, 18 September 2006 (UTC)

[edit] Peyton Manning

For what it's worth, the paragraph involving Peyton Manning in the advertising, which at the moment reads like this Currently, Indianapolis Colts Quarterback Peyton Manning, is doing some of His Life moments using Mastercard and incorporating football in his routine. (ex. Manning buys a cappucino and a man is sprayed in the face with steam, then at the end of the commercial, he asks "Are you okay, just put some dirt on it, and the man gives him a thumbs up, two movers dropping a $3000 dollar piano and Manning saying "They aren't saying BOOOO!!, they are saying MOOOVERS!!.) makes no sense to someone who hasn't seen the advertisement(s). I have no concept of how many commercials this is talking about, what happens in them, nor how they advertise MasterCard. Lindsay 07:05, 31 December 2006 (UTC)