Marathon (candy)
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- This article is about the U.S. "Marathon" bar. For the unrelated peanut and caramel-based bar sold as "Marathon" in the UK and Ireland until 1990, see Snickers.
Marathon was a candy bar consisting of eight inches of braided chocolate and caramel. It was manufactured by Mars, Incorporated and first sold in the United States in August 1973. The bright red packaging contained a ruler with inch markings on the reverse demonstrating that it was as long as it claimed. (The length was the result of its braided shape; it didn't weigh more than standard candy bars.) It was discontinued in October 1981.
Television commercials of the era feature John Wayne's son Patrick as Marathon John who would regularly confront villain Quick Claude.
Another braided caramel and chocolate bar still available as of 2006 is Cadbury's Curly Wurly. This is sold in the United Kingdom, Australia and several other countries, but not in the U.S.
Marathon Bar is also sold in Canada.[citation needed]
[edit] External link
| Confectionery products of Mars, Incorporated |
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