Mahindra & Mahindra Limited

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Mahindra & Mahindra Limited

Type	Public
Founded	1945
Headquarters
Key people	Keshub Mahindra (Chairman), Anand G.Mahindra (Vice-Chairman & Managing Director)
Industry	Automotive and Tractor
Products	utility vehicles commercial vehicles tractor
Revenue	1596.90 M (2004)^[2]
Employees	11,600 ^[1]
Slogan	?.
Website	http://www.mahindra.com/mahindraindex.htm

Mahindra & Mahindra Limited (M&M) is a major automaker in India. It is the flagship company of the Mahindra Group. The company was set up in 1945 as Mahindra & Mohammed [2]. It traded steel with suppliers in England and the United States. M&M began by assembling complete knock down (CKD) Jeeps in 1947 [3]. It expanded to indigenous manufacture of Jeep vehicles with a high level of local content under license from Kaiser Jeep and later American Motors (AMC).

1970s domestic market FC-160

M&M soon branched out into manufacturing agricultural tractors and light commercial vehicles (LCVs). It later expanded its operations to secure a significant presence in many more important sectors. The company has now transformed itself into a group that caters to the Indian and overseas markets with a presence in vehicles, farm equipment, information technology, trade and finance related services, as well as infrastructure development.

By 2005, M&M had become the largest producer of SUVs in India. The company has recently started a separate sector, the Mahindra Systems and Automotive Technologies (MSAT), to focus on developing components and offering engineering services.

1 Overview
2 Models
3 Mahindra Group
- 3.1 Core Business Activities
- 3.2 Community Initiatives
4 References
5 External links

[edit] Overview

M&M has two main operating divisions:

The Automotive Division which manufactures utility vehicles, light commercial vehicles and three wheelers
The Tractor (Farm Equipment) Division makes agricultural tractors and implements that are used in conjunction with tractors, and has also ventured into manufacturing of industrial engines

M&M employs around 11,600 people and has eight manufacturing facilities spread over 500,000 square meters. It has 49 sales offices that are supported by a network of over 780 dealers across India.