List of food and drink advertising slogans

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[edit] Food

  • "57 Varieties" - Heinz
  • "Beanz Meanz Heinz" - Heinz Baked Beans (The full version went, "A million housewives every day / Pick up a tin of beans that say, / 'Beanz Meanz Heinz'!")
  • "Say Heinz first and you know it's good because it's Heinz"
  • "What a difference Lea & Perrins makes" - Lea & Perrins Worcestershire Sauce
  • "We don't have to play Ketchup" - Heinz Ketchup
  • "Ahh, the power of Cheese" - American Dairy Association
  • "America spells cheese, K-R-A-F-T" - Kraft
  • "Bring out the best" - Hellmann's
  • "Bring out the Branston!" - (pickle)
  • "Campbell's Soup is good food and keeps getting better."
  • "Choosey moms choose Jif" - Jif Peanut Butter
  • "The cheesiest!" - Kraft Macaroni & Cheese
  • "For mash get Smash" - Smash instant mashed potatoes, 1974, Boase Massimi Pollitt
  • "Food, by nature." - O Organics
  • "I'd love to bring the Baron home tonight" - Red Baron pizza
  • "It's not delivery, it's DiGiorno!" - DiGiorno pizza
  • "It's the creamiest" - Velveeta Shells and Cheese
  • "It's the way it shatters that matters" - Violet Crumble
  • "The man from Del Monte, he say yes" - Del Monte
  • "Lean on Lean Cuisine"
  • "Leggo my Eggo" - Eggo waffles
  • "M'm, M'm Good" - Campbell's Soup
  • "More Ovaltine, please"
  • "The growing up spread you never grow out of / My mate, Marmite"
  • "N-E-S-T-L-E-S, Nestle's makes the very best... chocolate"
  • "Nobody doesn't like Sara Lee"
  • "Nothing comes closer to home" - Stouffer's
  • "Bread with now taken out" - Allinsons bread
  • "Only the best for the Captain's table" - Birdseye
  • "Ore-Ida! It's all-righta!" - Ore-Ida
  • "Shouldn't your baby be a Gerber baby?" - Gerber Products Company
  • "Skippy Dipping" - Skippy Peanut Butter, 1970s, Canada
  • "Stove Top stuffing for the microwave oven"
  • "Stove Top . . . instead of potatoes"
  • "Thank goodness for Chef Boyardee"
  • "There's always room for J-E-L-L-O" - Jell-O
  • "They're waffly versatile" - Bird's Eye Potato Waffles
  • "Things that make you go mmm" - Budget Gourmet
  • "When it rains, it pours." - Morton Salt (1912, by N.W. Ayer & Son)
  • "When the cheese starts flowing, Kraft gets your noodle going." - Kraft Macaroni & Cheese
  • "You'll never put a better bit of butter on your knife" - Country Life butter
  • "Today the pits, tomorrow the wrinkles" - Sunsweet Prunes, 1970s
  • "You don't have to be Jewish to love Levy's Rye Bread" - Levy's Rye Bread
  • "They're as good as you heard" - Washington Apples
  • "Nothin' says lovin' like somethin' from the oven" - Pillsbury, 1960s
  • "Lovin' from the oven" - Pillsbury
  • "The incredible edible egg" - American Egg Board
  • "Nature's Miracle Food" - American Egg Board
  • "With a name like Smucker's, it has to be good!"
  • "Unleash the Cheese." - Velveeta Shells and Cheese
  • "Bring out the best" - Best Foods
  • "The best things come to those who wait" - Heinz Ketchup
  • "They always eat better when you remember the soup" - Campbell's
  • "Eat what you Like" - Healthy Choice
  • "As Simple as Great gets" - Hunt's
  • "The San Francisco Treat" - Rice-A-Roni
  • "The Best Ice Cream in the Country" - Blue Bell Creameries
  • "Have yourself a Blue Bell country day" - Blue Bell Creameries

[edit] Breakfast cereals

[edit] Confectionery (candies, sweets, lollipops)

  • "A glass and a half of milk in every half pound" - Cadbury's Dairy Milk
  • "A hazelnut in every bite" - Topic
  • "A Mars a day helps you work, rest and play" - in the United Kingdom and Canada
  • "A Milky Way Today. At work, rest and play!" (Milky Way is also made by Mars)
  • "A minty bit stronger" - Trebor Soft Mints
  • "A taste of paradise" - Bounty
  • "All because the lady loves Milk Tray" - Cadbury's Milk Tray chocolates, 1970s
  • "Bakes the very best" - Nestle
  • "Betcha bite a chip" - Chips Ahoy!
  • "Break out of the ordinary" - Butterfinger
  • "Chocolate is better in color." - M&M's
  • "Coffee Crisp makes a nice light snack."
  • "Do you eat the red ones last?" - Smarties, 1970s or 1980s on until the early 1990s, revived around 2002 or 2003
  • "Do you love anyone enough to give them your last Rolo" - Rolo
  • "A finger of Fudge is just enough to give your kids a treat" - Cadbury's Fudge (1970s)
  • "The freshmaker!" - Mentos
  • "Full of Eastern Promise" - Fry's Turkish Delight
  • "Give me a break!, Give me a break!, break me off a piece of that Kit Kat bar!"
  • "Have a break; have a Kit Kat"
  • "Hershey, the great American chocolate bar"
  • "If you like a lot of chocolate on your biscuit, join our Club"
  • "Isn't life delicious" - Life Savers
  • "The lighter way to enjoy chocolate" - Maltesers
  • "The longer lasting snack" - Twix
  • "Made to make your mouth water" - Opal Fruits
  • "Melt in your mouth, not in your hand." - M&M's
  • "Monsieur, with these Ferrero Rocher you're really spoiling us"
  • "Need a moment? Chew it over with Twix." - 2006
  • "Nobody better lay a finger on my Butterfinger!" - Butterfinger, spoken by Bart Simpson from The Simpsons. (later changed to "Bite my Butterfinger!", and then "Nothin' like a Butterfinger!")
  • "One two many and you might turn Bertie" - Bassett's Liquorice Allsorts
  • "Only Smarties have the answer"
  • "Only the crumbliest, flakiest chocolate" - Cadbury's Flake - 1950s-1980s
  • "Open your hand and smile" - M&M's
  • "The original gourmet jelly bean" - Jelly Belly
  • "See the face you love light you with Terry's All Gold"
  • "Snickers satisfies you"
  • "Hungry? Grab a Snickers!"
  • "Sometimes you feel like a nut, sometimes you don't." - Almond Joy/Peter Paul Mounds, 1953, Dancer-Fitzgerald-Sample
  • "The sweet you can eat between meals without losing your appetite" - Milky Way
  • "Taste the rainbow" - Skittles
  • "There's no wrong way to eat a Reese's" - Reese's Peanut Butter Cup
  • "Too good to hurry mints" - Murray Mints
  • "Two for me, none for you!" - Twix
  • "Unlock the magic" - Oreo
  • "Milk's favorite cookie" - Oreo
  • "What would you do for a Klondike Bar?" - early 1990s, early 2000s
  • "Where's the cream filling?" - Hostess cakes
  • "WotalotIgot!" - Smarties, 1961, JWT
  • "Whatever it is I think I see becomes a Tootsie Roll to me!" - Tootsie Rolls
  • "You get a big delight in every bite of Hostess snacks" - 1970s
  • "No Smint, no kiss" - Smint mints, early 2000s
  • "So good, you'll roar" - Kit Kat

[edit] Headline text

[edit] Chewing gum

  • "4 out of 5 dentists surveyed recommend sugarless gum for their patients who chew gum" - Trident
  • "Double your pleasure, double your fun" - Doublemint
  • "Extra refreshing flavor that lasts an extra, extra, extra long time" - Extra
  • "For you, not them" - Bubble Tape
  • "How much can you handle" - Bubble Tape
  • "Juicy Fruit's the flavor lover's gum" - Juicy Fruit
  • "Keeps it poppin' - Bubble Yum
  • "Gives your breathe long-lasting freshness" - Big Red
  • "The taste is gonna move you!" - Juicy Fruit
  • "The ultimate bubble" - Bubblicious
  • "Mastication for the nation" - Trident
  • "Dirty mouth, clean it up with orbit wintermint"

[edit] Restaurants

[edit] Fast food

[edit] Wendy's

  • "Eat great, even late" - Wendy's
  • "You're Wendy's kind of people."
  • "Your choice down at Wendy's, where quality is our recipe (da-da da)"
  • "Where's the beef?" - Wendy's, 1984-2004, Dancer-Fitzgerald-Sample
  • "Do what tastes right" - Wendy's
  • "It's better here!" - Wendy's, 2004-Present
  • "Ain't no reason to go anyplace else" - Wendy's
  • "The best hamburgers in the business... and a whole lot more!" - Wendy's

[edit] Burger King

[edit] KFC (Kentucky Fried Chicken)

  • "We Do Chicken Right" - KFC, 1980s
  • "Barrel of fun" - [[KFC], 1970s
  • "It's finger-lickin' good" KFC, (1950s-1970s; still used in many international markets)
  • "If you want Kentucky Fried Chicken, you have to visit me" - KFC, 1969, sung by Colonel Sanders.
  • "Chicken Capital, USA" - KFC, 2004
  • "There's fast food, and then there's KFC" - KFC
  • "Real goodness from Kentucky Fried Chicken" - KFC, 1970s
  • "It's so nice - nice to feel, so good about a meal, so good about Kentucky Fried Chicken" - KFC, 1970s
  • "Big Taste Lives Here!" - KFC, 2006

[edit] McDonald's

See: McDonald's TV campaigns and slogans

[edit] Pizza Hut

  • "Pizza Hut and nothin' but." - Late 1980s, early 1990s
  • "Gather 'round the good stuff." - Pizza Hut, 2000s
  • "Go for the good stuff." - Pizza Hut
  • "All the best pizzas under one roof." - Pizza Hut
  • "Pizza Hut... Makin' it Great!"
  • "You do the maths, we do the pizza." - Pizza Hut, 2005-present (UK)
  • "Pizza Hut... Eat and Laugh and Share!" 2006

[edit] Meats and poultry

  • "Beef. It's what's for dinner." - Cattlemen's Beef Board
  • "I feel like chicken tonight." - Unilever chicken dressing
  • "I wish I were an Oscar Meyer Weiner" - Oscar Meyer
  • "It takes a tough man to make a tender chicken." - Perdue, 1972, Scali, McCabe & Sloves
  • "Oscar Meyer has a way with B-O-L-O-G-N-A" - Oscar Meyer
  • "Real food for real people" - The beef industry
  • "The dogs kids love to bite" - Armour Hot Dogs
  • "The Other White Meat" - National Pork Producers Council

[edit] Salted snacks

  • "Get your own bag." - Lay's, early 1990s
  • "Get your smile on." - Lay's
  • "Betcha can't eat just one" - Lay's
  • "Dangerously cheesy." - Cheetos
  • "If you got the munchies, nothing else will do! - Hostess
  • "Once you pop, the fun don't stop." - Pringles
  • "Once you pop, you can't stop." - Pringles
  • "R-R-R-Ruffles Have Ridges!"
  • "Snap into a Slim Jim!"
  • "The cheese that goes crunch" - Cheetos
  • "The Snack That Smiles Back." - Goldfish

[edit] Beverages

[edit] Beer and liquor

See also: Alcohol advertising

  • "A completely unique experience" - Colt 45 malt liquor
  • "A Double Diamond works wonders" - Double Diamond
  • "After Dark" - Tia Maria
  • "Australians wouldn't give a XXXX for anything else" - Australian Beer
  • "Beer at home means Davenport's" - Davenport's beer (home delivery only) (1960s)
  • "A beer is a beer is a beer is a beer is a beer until you've tasted Hamm's" - 1960s–1970s
  • "The Beer that Made Milwaukee Famous" - Schlitz
  • "The Champagne of Bottled Beer" - Miller High Life
  • "The cream of Manchester" - Boddington's
  • "Everything you always wanted in a beer. And less." - Miller Lite
  • "For great lager, follow the bear" Hofmeister lager
  • "Fosters - Australian for Beer" - Fosters Australian Beer
  • "From the Land of Sky-Blue Waters" - Hamm's Beer, 1930s–1950s
  • "I Am Canadian" - Molson Canadian beer
  • "If you've got the time, we've got the beer" - Miller Beer
  • "It can only be Heineken" - Heineken
  • "It Works Every Time" - Colt 45, 1980s, Billy Dee Williams
  • "It's Tankard that helps you excel - after one you'll do anything well!" - Whitbread Tankard
  • "Keep Walking" - Johnnie Walker
  • "Made the American Way" - Miller High Life (Miller Beer, 1985-c.1989)
  • "No Nonsense" - John Smith's
  • "Nothing is Smoother Than an Ice Cold Bottle of Colt 45"
  • "Pour something priceless" - Bombay Sapphire
  • "Probably the best lager in the world" - Carlsberg
  • "Red Stripe: It's beer. HOORAY BEER!" - Red Stripe Jamacian lager
  • "Reassuringly expensive." - Stella Artois, 1981, Lowe Howard-Spink
  • "Refreshes the parts other beers cannot reach" - Heineken lager, 1974
  • "Tastes Great. Less Filling" - Miller Lite, 1974, McCann-Erickson Worldwide
  • "The right one" - Martini
  • "There's no taste like Stones" - Stones Bitter
  • "We drink all we can. The rest we sell." - Utica Club,1965, Doyle Dane Bernbach
  • "Brewed with an attitude." - Shiner Bock
  • "We will sell no wine before it is time" - Paul Masson Wines
  • "Weekends were made for Michelob" - 1970s
  • "WEEEEEHOOOOOOO!" - Consumer
  • "Welcome to Miller Time" - Miller
  • "What a refreshing change" - Woodpecker cider
  • "What we want is Watney's." - Watney's

[edit] Budweiser

  • "Always worth it." - Bud Light, (2006-today)
  • "Bring Out Your Best" - Bud Light, (1982, first TV ad)
  • "For all you do, this Bud's for you" - Budweiser
  • "Nothing beats a Bud" - Budweiser
  • "The King of Beers" - Budweiser
  • "This is Budweiser. This is beer." - Budweiser, 2005
  • "Why ask why? Try Bud Dry" - Budweiser, early 1990s
  • "When you say Budweiser, you've said it all" - Budweiser

[edit] Carling

[edit] Guinness

  • "Brilliant!" - Guinness
  • "Guinness is good for you" - Guinness
  • "My goodness, my Guinness" - Guinness
  • "Tick follows tock follows tick follows tock" - Guinness (surfer advert)
  • "Good things come to those who wait" - Guinness

[edit] Coffee

  • "The best part of waking up is Folgers in your cup!"
  • "Celebrate the Moments of Your Life" - General Foods International Coffees
  • "Coffee at its best" - Nescafé Gold Blend
  • "Fill your cup to the rim with Brim"
  • "Folgers wakes up the best in you."
  • "Good to the last drop." - Maxwell House
  • "Sanka...Everything You Love About Coffee" - Sanka

[edit] Tea

[edit] Carbonated soft drinks

  • "7-Up. It's an up thing"
  • "Isn't it cool in pink Cherry 7-Up"
  • "America is turning 7-Up"
  • "a glorified drink in bottles only. Seven natural flavors blended into a savory, flavory drink with a real wallop.7-Up"
  • "It takes the ouch out of grouch 7-Up"
  • "Barq's has bite" - Barq's root beer
  • "Be a Pepper. Drink Dr Pepper"
  • "The Champagne of ginger ales." - Canada Dry ginger ale
  • "Drink Barq's. It's Good." - Barq's sarsaparilla drink
  • "Do the Dew" - Mountain Dew, 1990s
  • "Feel the Breeze" - Mountain Breeze
  • "Don't You Feel Good About, 7-up" - 7-up early 1980's
  • "Drink Canada Dry" - Canada Dry
  • "Every bubble's passed its fizzical" - Corona, 1970s
  • "Feelin' 7-up" - 7-up - late 1970's - early 1980's
  • "Get busy with the fizzy" - SodaStream
  • "Hello sunshine! Hello Mountain Dew"
  • "I like the Sprite in you" - Sprite
  • "I'm a secret lemonade drinker" - R. White's
  • "It's a red thing" - Tizer
  • "It's frothy man" - Cresta
  • "It's not too heavy, not too sweet, it's right for you" - RC Cola
  • "Red Bull gives you wings"
  • "Just what the doctor ordered" - Dr Pepper
  • "Life is stimulating enough" - Like Cola
  • "Lymon is the secret of Sprite"
  • "Made in Scotland from girders" - Irn-Bru
  • "Make mine Moxie"
  • "Mello Yello to the rescue!"
  • "Never had it, never will" - 7-Up (In reference to caffeine)
  • "Obey your thirst" - Sprite
  • "Orange lovers got a crush on us" - Orange Crush
  • "Schhh! You know who?" - Schweppes, 1962
  • "See The Light" - 7-Up early 1970's
  • "The totally tropical taste" - Lilt
  • "Make 7-Up Yours" 7-Up
  • "The Uncola" - 7-Up, 1973, J Walter Thompson
  • "Wet and Wild" - 7-Up mid 1960's
  • "What's the worst that can happen?" - Dr Pepper
  • "Who's your soda?" - Red Fusion soft drink, Dr Pepper, 2002
  • "You don't need caffeine. And neither does your cola" - Like Cola
  • "You know when you've been Tango'd" - Tango soft drink, 1994, HHCL
  • "the secret is in schweppavesence" -schwepps, 2005
  • "Taste the thunder" -Thumps up, (India)
  • "You've got to love it to try it!" - Dr Pepper
  • "Keyed to family harmony" - 7-Up
  • "Don't you wanta Fanta?" - Fanta
  • "You like it, it likes you." - 7-Up

[edit] Coca-Cola

  • "The Coke Side of Life" - Present
  • "Always Coca Cola" - 1993-2000
  • "The real thing" - late-1980s
  • "Have a coke and a smile" - 1979
  • "Coke is it" - 1982
  • "Just for the taste of it...Diet Coke!" (1984-1991)
  • "Enjoy Coca-Cola"
  • "It's the real thing" - 1941, and 1969-1976
  • "The pause that refreshes" - 1929
  • "Thanda matlab Coca Cola" - 2000s (India)
  • "Thande ka tadka" - 2000s (India)
  • "Can't beat the feeling" (1987-1993)
  • "Can't beat the real thing"
  • "Taste it All"
  • "Life tastes good" - early 2000s
  • "Coke Adds Life" - 1976 to 1981
  • "La Chispa de la Vida" - late 1970s (Mexico)

[edit] Pepsi-Cola

  • "A generation ahead" - mid-1990s
  • "Ask For More" - 2000, many European areas
  • "Catch that Pepsi spirit. Drink it in, drink it in, drink it in" - 1979-c. 1984
  • "Come Alive! You're in the Pepsi Generation" - c. 1964
  • "Dare for more"
  • "GeneratioNext"
  • "It's the Cola" - 2003
  • "Join the Pepsi People" (Feelin' free) - mid-1970s
  • "Nothing else is a Pepsi"
  • "The Joy of Cola" - 1999
  • "The Choice of a New Generation" - 1984-1991
  • "Pepsi - for those who think young" - c. 1960
  • "Pepsi Cola hits the spot" - 1939-1946
  • "Pepsi's got your taste for life" - 1981
  • "All the taste, 1/3 of the calories", Pepsi Max, 1993
  • "The time is right, for Pepsi Light" / "We put a little lemony taste in and took out half the calories."
  • "Uh-Huh! (You got the right one baby!)" - Diet Pepsi, 1991
  • "You've got a lot to live, and Pepsi's got a lot to give" - c. 1968-1973
  • "Lipsmackin' thirstquenchin' acetastin' motivatin' goodbuzzin' cooltalkin' highwalkin' fastlivin' evergivin' coolfizzin' Pepsi" - 1973, Boase Massimi Pollitt
  • "Yeh hi hai right choice baby"1980s (India)
  • "Nothing official about it" 1990s - During 1995 Cricket World Cup (India)
  • "Yeh Dil Maange More" 1990s (India)
  • "Yeh pyaas hai badi" 2000s (India)
  • "Oye Bubbly" 2000s (India)
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