Limbo 41414
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| URL | www.41414.com |
|---|---|
| Commercial? | Yes |
| Type of site | Mobile Entertainment Company |
| Registration | Required |
| Owner | |
| Created by | Jonathon Linner - CEO Rob Lawson - President Juho-Pekka Virolainen - CTO |
| Launched | 2005 |
| Current status | Active |
Limbo 41414 is a mobile entertainment company delivering text message-based game play. The company offers consumers a community-driven gaming experience while providing an advertising method for brands and media companies through multiple platforms, including the Internet, SMS and WAP. The company’s premier product is the Limbo Auction, in which the winner is the player who holds the lowest unique bid for a prize when the game ends. Players who bid in the Limbo Auctions through text messaging also earn Limbo Loot, redeemable for free merchandise from the Limbo Store. Limbo 41414 operates from the website www.41414.com.[1]
Among others, Limbo 41414 has partnered with Virgin Group, Lifetime Television, Procter & Gamble, Glam.com and Electronic Arts. [2]
Limbo 41414 was founded in December 2005 by Rob Lawson, Jonathon Linner and Juho-Pekka Virolainen, co-founders of Enpocket. The Burlingame, Calif. company is backed by the venture capitalists Azure Capital Partners and Draper Fisher Jurvetson. [3]
[edit] References and notes
- ^ [1]. Limbo 41414. Accessed 13 March 2007.
- ^ [2]. Petrecca, Laura. “In Limbo, bidders asked, 'How low can you go?’” USA Today. 25 October 2006. Accessed 13 March 2007.
- ^ [3]. “Limbo 41414 Secures $9 Million to Accelerate Growth of Its Mobile Entertainment Community”. Yahoo.com. Accessed 13 March 2007.
[edit] External links
www.41414.com - Limbo 41414 Homepage
www.41414.com/auctionarchive - Limbo 41414 Auction Archive
