Le Coq Sportif

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Le Coq Sportif
Adidas logo
Type Public
Founded 1882
Headquarters
Key people Robert Louis-Dreyfus
Industry Sportswear and Sports Goods
Products Footwear
Accessories
Sportswear
Website http://www.lecoqsportif.com

Le Coq Sportif (translated in English as The Sporting Rooster (or Cock)) is a French company producing sports equipment such as shoes and T-shirts. It was founded in 1948 by Emile Camuset [1], although Camuset had been designing for many years prior. [2]

The company has sponsorship deals with many football clubs, including Olympique Marseille, AJ Auxerre, Sheffield United, Wolverhampton Wanderers, Queens Park Rangers and Hibernian. In addition, the company also sponsors the Quick Step-Innergetic and Team Milram cycling teams. Le Coq Sportif also supplied kits to the successful Everton team of the mid 1980s.

Despite its modest size (compared to companies like Adidas, Reebok or Nike), the brand has seen considerable exposure, including the Korean television series Full House in episode n°11.

The company's name derives from the Gallic rooster, a national symbol of France.

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