KYSR

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KYSR
City of license	Los Angeles, California
Broadcast area	Greater Los Angeles Area
Branding	Star 98.7
Slogan	Today's Music Alternative
First air date	1948
Frequency	98.7 (MHz)
Format	KYSR: Modern AC KYSR-HD2: 80's Oldies
ERP	75,000 watts
Class	B
Callsign meaning	K Your StaR
Owner	Clear Channel Communications
Website	www.star987.com

KYSR is a commercial radio station in Los Angeles, California, broadcasting to the Los Angeles-Orange County-Riverside-San Bernardino, California area on 98.7 FM.

KYSR airs a modern adult contemporary music format branded as "Star 98.7" on its analog and main HD Radio signal.

KYSR airs a commercial free 1980s music format on a secondary HD Radio signal.

Contents 1 History 2 Personalities 2.1 Past 2.2 Present 2.2.1 Weekdays 2.2.2 Weekends 3 External links

[edit] History

KYSR signed on in 1948 using the KMGM call letters.

The KCBH call letters, then later KJOI call letters followed.

KJOI adopted a beautiful music format in the late 1960s well through the 1980s. Over the years the station was owned by Viacom.

In 1989, KJOI adopted the new call letters, KXEZ followed by a change in playlist increasing the number of vocalists from four per hour to half and half. The older traditional vocalists were replaced with adult contemporary artists.

In 1991, all instrumentals were dropped leading to an evolution to a soft adult contemporary music format.

In 1992, Viacom purchased KQLZ and moved the KXEZ call letters and soft adult contemporary music format to 100.3 FM.

The new and current KYSR call letters were granted by the FCC to complement the new and current "Star 98.7" branding.

In the beginning, KYSR aired an adult contemporary music format which evolved into a hot adult contemporary music format by 1993

In 1995, most of the rhythmic Top 40 and soft rock tunes were dropped from the playlist and replaced with modern rock without the hard rock embraced by KROQ-FM.

In 1997, Viacom sold out to Chancellor Media followed by AMFM Inc. after Chancellor Media merged with Capstar in 1999.

In 2000, AMFM Inc. merged with current owner, Clear Channel Communications.

In 2002, KYSR began to experience a decreased market share noted in its declining ratings. This is likely contributed by a decreased amount of hit music product in the modern adult contemporary genre at the time. The debut of KCBS-FM in 2005 may also be a factor as KCBS-FM airs an adult hits music format that shared a large proportion of music on the KYSR playlist.

In September of 2005, KYSR adjusted their playlist to focus on 1980s and 1990s hot adult contemporary music. The playlist adjustment was directed by KHHT program director, Mike Marino.

In April of 2006, KYSR readopted the modern adult contemporary music format and Mike Marino relinquished his duties at KYSR to solely focus on KHHT.

All on air personalties including the notable morning show - Jamie, Jack, and Stench - were temporarily pulled off the air and KYSR. Fans of the Jamie, Jack, and Stench show protested this move which included a public protest at the studio.

Shortly afterwards, a poll was established on the website asking if they wanted Jamie, Jack and Stench to return. 97% said yes and a week later they returned. No official reason was giving for taking them off. Lara Scott left KYSR in April 2006. Although they offered to renew her contract she wanted to move on. She currently can be heard on KFSH-FM 95.9 middays.

[edit] Personalities

[edit] Past

• Ryan Seacrest from American Idol was the afternoon DJ from 1995 to 2003.

• MTV VJ Mark Goodman, was a DJ from 1990-1997. No official reason for his departure were given, but his father died shortly before his departure.

• Morning personality, Jamie White, was formerly part of the morning team of "Jamie, Frosty & Frank", until September 15, 1999 when Jamie White was paired with Danny Bonaduce.

• Nighttime personality Skip Kelly (2002-2004)exits in May of 2004.

• On July 1, 2005, Danny Bonaduce departed. The vacancy was filled by board-op Jack Hine and producer Michael Roberts (aka Stench).

• Lara Scott departed in April of 2006 upon expiration of her contract. A renewal was offered and turned down. Lara Scott is currently on KFSH-FM middays.

• On January 3, 2007, the "Jamie, Jack and Stench" morning show was pulled and replaced on January 16, 2007 with Sean Valentine and Lisa Foxx. Valentine worked for 10 years at KIIS-FM in Los Angeles, and upon leaving to join KYSR he was rated the most listened to personality in Los Angeles with well over 1 million listeners. (credit: Arbitron 12+ cume FA 2006)

[edit] Present

[edit] Weekdays

• 5:30 am - 10:00 am: Valentine and Lisa Foxx
  
• 10:00 am - 3:00 pm: Yvonne Velasquez
  
• 3 pm - 7 pm: Tom Mitchell
  
• 7 pm - 12 midnight: Richard Blade
  

[edit] Weekends

• Nikki Knight on air 7 pm - 12 midnight.
• "Sam" mornings,
• Jason Bowers afternoons.

[edit] External links

• Official Website
• Star 98.7's My Space page.
• Query the FCC's FM station database for KYSR