KDFT (AM)

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KDFT
City of license	Ferris, Texas
Broadcast area	Dallas/Fort Worth Metroplex
Branding	"La Poderosa"
First air date	1986 as KLCA
Frequency	540 kHz
Format	Spanish Religious
Power	1,000 watts daytime 249 watts nighttime
Class	D
Callsign meaning	Dallas/Fort Worth, Texas
Former callsigns	KLCA (1986)
Owner	Multicultural Broadcasting (Way Broadcasting Licensee, LLC)
Website	kdft540.com

KDFT, branded as La Poderosa is an AM radio station broadcasting in the Dallas/Fort Worth metroplex as a Spanish religious station. This station is licensed in Ferris, Texas and it's owned and operated by Multicultural Broadcasting.

[edit] History

The station began its broadcasting activities in 1986 under a Southern Gospel format with temporary callsign KLCA before making a permanent switch to KDFT two months later. Then in 1990, the station slightly changed its format to Black Christian Gospel, much like KHVN-AM. From that day on, it was known as "The Rainbow Across North Texas" (The station's slogan). In 1998, KDFT again changed its format to Spanish religious format under the same name and slogan until 1999. It has operated during the Daytime hours until 2004 when it expanded its airtime to 24 hours a day.

[edit] Former Station Logo(s)

"La Poderosa" logo used on 2000-2006.

[edit] External links

• Station website
• Query the FCC's AM station database for KDFT
• DFWRadioArchives