Kaboom! (breakfast cereal)

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Kaboom! is the name of a vitamin fortified, circus-themed breakfast cereal produced by General Mills, which contains fruity-flavoured corn cereal bits shaped like smiling clown faces and marshmallow bears, lions, elephants, and stars. Its mascot is a smiling circus clown. It originated in 1969.

Although known as a breakfast cereal of the 1970s and 1980s, Kaboom! remains available for sale as of 2007. It can be purchased, for instance, from Amazon.com here

[edit] Trivia

Quentin Tarantino's 2003 movie Kill Bill Vol. 1 included a scene in which Vernita Green pulls a weapon out of a box of Kaboom! cereal in an ill-fated attempt to eliminate Beatrix Kiddo (The Bride). A box also appears as a focal point in the Butthole Surfers' video for their song "Cherub".