Jordache

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Jordache is a brand of designer jeans that started in 1978 by the Nakash brothers in New York. The brand's logo was a horse's head. Their advertising was provocative for its day^{[citation needed]}. Although their popularity has declined since the late 90's, Jordache still makes jeans among other clothing and brands, and in 2004 launched their Jordache Vintage line to commemorate their 25th anniversary.

Elizabeth Hurley is their new spokesmodel and will appear in ads for them from September 2006 on.

[edit] Jordache In Popular Culture

Past and Present spokesmodels for Jordache include Brittany Murphy and Elizabeth Hurley, respectively.

In the Northern Virginia area, there is a comic who goes by the stage name Jordache. Generally his Jordache character preforms Improvizational skits, while often times intentionally breaking the fourth wall with a child-like temper tantrum if anything goes awry. Jordache loves the stage, while ironically sending the show to a complete farce on a whim.