H.E.A.R.

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H.E.A.R. is a non-profit organization dedicated to preventing hearing loss, mainly from loud rock music. The acronym stands for Hearing Education and Awareness for Rockers. It was founded in 1988 by rock musician Kathy Peck and physician Flash Gordon, M.D. after Kathy suffered tinnitus and hearing loss after playing with the band The Contractions. Kathy often carries earplugs in her purse and works to distribute them at rock concerts.

The initial funding for the organisation's formation was provided by guitarist and songwriter for The Who, Pete Townshend, who also suffers from tinnitus as a result of loud volumes at Who concerts, and a particular incident during a live performance of My Generation, when drummer Keith Moon set off some explosives inside his drum kit right next to Townshend.

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