Grey Gull Records

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Grey Gull – early label type from 1921.
Grey Gull – early label type from 1921.
Grey Gull – red Label design from the later half of the 1920s.
Grey Gull – red Label design from the later half of the 1920s.

Grey Gull Records was a record label based in Boston, Massachusetts, United States of America from 1919 through 1930. The company seems to have been founded by Theodore Shaw, the scion of a wealthy family who was involved in a number of business projects, including a school of music and an advertising business.

The first issues of Grey Gull were high quality vertical-cut disc records at premium prices, using an unusual system of small grooves to be played with a small needle or stylus, giving about twice the playing time of the standard 10 inch 78 rpm record of the time, perhaps somewhat anticipating later EP records. Most, in fact, offered more than one selection per sidde. These records bore catalog numbers prefixed with an "H," probably because vertical-cut discs were also called "Hill and Dale."

These unusual records sold poorly (at a rather high price for the time of one dollar each). They were quickly phased out by 1920, to be replaced by the more common lateral-cut records (the essential patent on such discs had expired in 1919). The lateral discs bore catalog numbers prefixed with "L" (for "lateral") and initially sold for the same high price. It is believed these records were recorded in Boston, where the company (and Mr. Shaw) was located...as well, their recording operations were moved to New York City...the center of the recording and popular music industries at the time.

By 1922, Grey Gull records were priced at fifty-five cents each. As well, Shaw had introduced a new method of selling phonograph records...one which would much later become standard practice in the record industry. Grey Gull would place display racks offering their latest product in newsstands, cigar stores, and other well-frequented businesses, returning on a regular basis to restock the racks and settle accounts with the merchant (a system known today as "rack jobbing.") With the drop in price came a corresponding drop in quality. As well Grey Gull had introduced its Radiex label (presumably even lower-priced, although this has not been verified) and also had pressed a number of "client labels," such as Oriole (for the McCrory chain, and later pressed by the Plaza Music Company) as well as others (Amco, Nadsco and Globe...the latter possibly a continuation of an earlier label of that name).

Grey Gull used primarily their own recordings during 1922 and 1923, although some were leased from other companies such as Plaza, Emerson and the New York Recording Laboratories (Paramount et al). There are, as well, some sides which emanate from unknown sources, including one ("Draggin' the Dragon") which is probably from Black Swan records. From late 1923 until early 1926, Grey Gull seems to have used material recorded by Emerson, carrying control numbers in a 3xxx series instead of Emerson's own 4xxxx numbers. At the same time, Grey Gull began the practice of using "B" sides credited to "house composers" (who may or may not have actually existed?). Further, Grey Gull was still using some "out-sourced" sides, which bore control numbers with a letter prefix indicating the source company (i.e. "Y" for NYRL).

Around 1924, Grey Gull augmented its existing catalog-number series (1xxx for dance music, 2xxx for vocal) with a 4xxx series used for "standard" material. This series is very difficult to document, since the initial issues drew from existing such recordings made by several companies...and the records remained in the catalog for long periods, meaning they were often remade in Grey Gull facilities!

In 1925, Grey Gull began pressing the Madison label (presumably for F. W. Woolworth stores) The initial issues used a 16xx series for popular recordings (both instrumental and vocal) and a 19xx series for "standard" issues. Both series were replaced by a 500xx series c. 1928, which was itself replaced by a 50xx (one zero was dropped from existing numbers) shortly thereafter. There was also a 50xx matrix-number series used...these may (or may not?) have been renumberings of existing GG sides.

In 1926 the company opened a recording studio in New York City equipped with the new electric microphones. Grey Gull's New York studio band often included trumpeter Mike Mosiello and clarinetist Andy Sannella, who were sometimes able to add some good jazz licks to Grey Gull's otherwise generally undistinguished fare. Tommy Dorsey also graces a few issues as an uncredited sideman. A few interesting sides on the label were recorded by such musicians as Clarence Williams and Wilber Sweatman, as well as two sessions by Cliff Jackson's Krazy Kats, a good Harlem band of the era otherwise neglected by the recording industry. The company also pressed records from masters leased from Emerson Records and Paramount Records. In addition to their Grey Gull label, the company also produced Madison Records, Radiex Records, Supreme Records, and Van Dyke Records as well as a host of short-lived (possibly client?) record labels.

The Grey Gull firm went out of business as such around the end od September, 1930...quite possibly because Shaw was no longer being financed by his family. Numbers in the 1xxx series reached at least 1896, and those in the 2xxx series into the low 2500's. However, it would appear that the "remains" of the firm, including its contract to press Madison records, was acquired acquired by a so-far-unknown party or group. Records exist on Madison, Radiex and Van Dyke bearing catalog numbers in the Madison series (which jumped after 5099 to 6001) and there is also an 800/900 series which pairs older Grey Gull "B" sides, often with altered titles. All these are identifiably from a different source from their Grey Gull (et al) predecessors, and may (this is so far unverified) be from the same operation as the US Crown label of 1930-33. Production of all GG-related labels appeared to have ended sometime in 1931.

Grey Gull's audio fidelity is generally slightly below average for the era. Furthermore, pressings are often in cheap shellac which gives them more surface noise and stood up to repeated playing poorly, further degrading the sound quality.

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