Gleem toothpaste

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An advertisement for Gleem toothpaste, featuring GL-70, from TIME magazine's March 31, 1958 issue
An advertisement for Gleem toothpaste, featuring GL-70, from TIME magazine's March 31, 1958 issue

Gleem is a brand of toothpaste made by the Procter & Gamble company. Advertisements in the 1950s stated that it has GL-70, a supposed odor- and bacteria-fighting compound.

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Gleem Toothpaste Ad 1960's.
Gleem Toothpaste Ad 1960's.
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