Figleaves
From Wikipedia, the free encyclopedia
| figleaves.com | |
| Type | Private |
|---|---|
| Founded | 1998 |
| Headquarters | Offices: New York, NY; North Finchley, London; Warehouses: Haverhill, Suffolk; Canada |
| Key people | Daniel Nabarro, Chairman and CEO, Robin Terrell, COO, Richard Brooks, DUDE |
| Industry | Retail |
| Products | Lingerie, Underwear, Swimwear |
| Employees | 100+ |
| Website | www.figleaves.com |
Founded in December 1998, figleaves.com is an online retailer of branded intimates, carrying over 250 brands of lingerie and swimwear in sizes ranging from AA to JJ.
Headquartered in London, with an office in New York and warehouses near Cambridge, England; Ontario, Canada and Detroit, USA, figleaves.com operates two websites – in the UK and US - and ships globally.
Contents |
[edit] Awards
In 2006, figleaves was named the 31st fastest growing online retailer by Internet Retailer Top 500 Guide. It was also the 2005 UK Retail Week Online Retailer of the Year and the 2004 UK Drapers Lingerie Retailer of the Year.
[edit] Products
figleaves.com sells lingerie sportswear, swimwear hosiery and men's underwear from brand names such as Maidenform, Wacoal, Playtex and Wonderbra, and designers such as Malizia by La Perla, Donna Karan, Dolce & Gabbana, Ted Baker and Calvin Klein. It also stocks the best-selling bra in Britain, the Triumph Doreen.
[edit] Competition
Figleaves has successfuly positioned itself as a leader in the underwear and lingerie industry, where it faces competition from UK high street including department stores such as John Lewis Partnership and smaller specialist shops such as La Senza. Online Figleaves sees competition from the likes of KJ Beckett (mens) and Heavenly Bodice (womens).
In the US, leading retailer Victoria's Secret, who offers both online selling and over 1000 retail stores, presents a stiff competitive threat to Figleaves.
