Fido Dido
From Wikipedia, the free encyclopedia
Fido Dido is a cartoon character created by Joanna Ferrone and Sue Rose. Rose first developed the character in 1985 on a napkin in a restaurant. Fido Dido was licensed to Pepsico in the 1980s, but the character did not receive much attention or popularity until the early 1990s on numerous products, particularly stationery. He reappeared in the 2000s and is currently used on cans and advertising for 7 Up in Argentina, Chile, Colombia,Mexico, the UK, Ireland, India, Egypt, Saudi Arabia,The Netherlands and Israel.
Fido Dido has been licensed to Pepsico for their 7 Up and Slice brands (although 7 Up originated in the United States, it is not a Pepsico brand there).
Fido Dido also appeared in Saturday morning bumpers for CBS from 1990 to 1993.
In 1993, a Fido Dido video game was created for the Sega Mega Drive, but was soon forgotten due to its generic platform design.
There was a Neopets sponsor game starring Fido.
[edit] External links
- Fido Dido at RM Licensing
- "Fido Dido returns as face of 7UP" at B&T
- Brief Information about Fido bumpers during CBS Saturday Morning TV Shows, from Platypus Comix.
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