Evian
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Evian is an imported mineral water from several sources near Évian-les-Bains, a few kilometers to the east of Thonon-les-Bains along the southern (French) shore of Lake Geneva. This brand is owned by French Group Danone (known as Dannon in the United States). In the larger English-speaking markets it is sold as a premium brand and is usually sold for around $4.00-$10.00 USD. Depending on location, Evian is one of the most expensive waters on the planet.
Evian laboratory conducts 300 tests per day regarding quality and security to insure purity.
The company also operates Evian Affinity, a line of all natural skin-care products from Evian. As of 2004, 23 new organic products were included in the organic line, including toners, moisturizers, and lotions. The products are divided into four categories: Original, Oxygenating, Smoothing and Lifting, and Body Care. Evian also own spas in France (Evian Spas).
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[edit] History
- 1789 : The water from Evian had made a reputation of salutary water for health thanks to the Marquis de Lessert.
[edit] Innovation
To retain its leadership position, Evian constantly invests in new product innovation that meet consumers' needs and aspirations.
- 1962 : Evian Spray (Evian Brumisateur)
- 1969 : 1st PVC bottle
- 1985 : 1st screw cap
- 1995 : 1st compactable bottle
- 1999 : Millenium limited series
- 2000 : Evian Nomad 0.75L
- 2005 : Sport cap + Origin
[edit] See also
[edit] External links
Groupe Danone Co. |
Corporate Directors: Bruno Bonnell | Richard Goblet d'Alviella | Michel David-Weill | Emmanuel Faber | Jean Laurent | Hirokatsu Hirano | Bernard Hours | Christian Lauble | Hakan Mogren | Jacques Nahmlas | Benoît Potier | Franck Riboud | Jacques Vincent |
Annual Revenue: $18.6 billion USD (12% FY 2004) | Employees: 89,449 | Stock Symbol: Euronext: BN NYSE: DA | Website: www.danonegroup.com |