Talk:DoubleClick

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Not deleted based on discussion at Wikipedia:Votes for deletion/DoubleClick

In regards to "DoubleClick is the leading provider of internet ad-serving software.", does DoubleClick deal with software? I know I see there ads all over the web (well, not really..hah, HOSTS File, but, I've never seen them deal in/with software.

doesn't adsense compete with it?

The Email Solutions unit was sold to Alliance Data in Feb. 2006. 205.144.63.77 16:29, 16 February 2006 (UTC)

[edit] Criticism

This page needs a "Criticism" section. I question the objectiveness of the current page. --Harmsma 19:41, 8 August 2006 (UTC)

I agree. For one thing, DART's opt-out policies are very straightforward and DoubleClick cookies are easy to identify and deactivate. seems like POV to me. Who says it's easy? Do most novice users even know what cookies are, let alone how to deactivate them (other than disabling all cookies)? Also, what is "DART"? I don't see that explained in the article, although from context I assume it's DoubleClick's ad server software or something similar. --Birdhombre 12:28, 10 August 2006 (UTC)

Seriously misleading. Someone please fix this marketing bull. These guys are the most evil people-tracking company out there.

"DART Search: A highly scalable Keyword Management and Bid Management solution for advertising agencies and search engine marketers that creates work efficiencies and increases ROI."

I find the two claims on the end highly dubious. —The preceding unsigned comment was added by 213.84.48.90 (talk) 14:09, 18 December 2006 (UTC).

I have just removed the promotional material regarding DART. It was completely unacceptable, and in clear violation of Wikipedia policy. Should someone wish to reinclude an OBJECTIVE, concise, and neutral list of products, it may be acceptable, though as all their named products were referred to as "DART" I think the name only needs mention once, as the name of a product line. I urge any of you who see the information reinstated to remove it immediately! Thanks. Dan Pope 01:52, 13 January 2007 (UTC)

I agree with a "Criticism" section. Some of the paragraphs could be moved there. I think that some antispyware (like Spyware Terminator) detect DoubleClick cookies. Maybe the address of they global headquarters could be deleted; it doesn't seem an encyclopedia item. Jayme 14:21, 20 March 2007 (UTC)