DMA (magazine)

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DMA (Dance Music Authority) was a bi-monthly American Dance music publication that ran from 1993 to 2003. It had a very loyal following during its tenure and was considered the 'bible' of the global dance music industry. The magazine was based in Tinley Park, Illinois.

[edit] Background

Founded by publisher Gary Hayslett, DMA served as the voice of the Dance music community, featuring articles, interviews and profiles, with the hottest artists, DJs and remixers; in-depth record reviews; spotlights on clubs and Dance music gear/equipment; and commentary on the genre in general, especially the of the lack of Dance in the mainstream American music scene, most of it directed at radio because of their avoidance of the genre. In addition they also had a music chart for the genre as well as their sub-genres.

Like most independently owned publications, DMA thrived on the support of record labels and advertisers, most of them coming from the dance music industry and from die-hard fans of the genre. But by 2001 DMA's days would be numbered as several labels and advertisers began to either scale back or fold completely. The continuing effects would result in Hayslett's decision to cease publication in the Spring of 2003.

Today, the DMA name lives on, but as a page on MySpace and as a chart page at Yahoo!. There are plans in the works to launch a unrelated successor, "DMI (Dance Music International)," which has yet to set a date.