Ditech

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ditech.com is a lender, offering mortgages and lines of credit as a member of the General Motors family of companies, specifically General Motors Acceptance Corporation (GMAC). Ditech.com is a business unit of GMAC Mortgage. Their commercials are well known for their catch phrase: "Lost another loan to ditech!"

The company was founded in 1995 by J. Paul Reddam and is headquartered in Costa Mesa, CA.

Their most notable commercial involved a couple getting a mortgage from a bank. The banker brings out an enormously large stack of paperwork. Upon remarking that the bank had "reduced" the amount of paperwork, the banker removes one page and says "There you go".

[edit] Popular Media

ditech.com's catch phrase was parodied in the March 4, 2006 episode of the comedic variety show Saturday Night Live.[1]

[edit] References

  1. ^ [1]

[edit] External links

  • [2] ditech.com
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