Classic Gold 1152

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Classic Gold 1152 (Plymouth) is a radio station broadcasting to the city of Plymouth in Devon and surrounding areas.It is owned by the UBC Media Group and its part of the national Classic Gold network. It broadcasts on 1152 KHz AM, DAB digital radio, as well as online [1] and on Sky Digital Channel 0189 (the latter two are the national versions of Classic Gold, lacking the local elements). Based at Earl's Acre, Plymouth, its sister station is 97 FM Plymouth Sound.

1 History
2 Present Day
3 Websites
4 References

[edit] History

Classic Gold 1152 (Plymouth) was launched on 19 May 1975, as Plymouth Sound, broadcasting on 97.0 FM and 261 metres medium wave (1152 AM). It was one of the earliest ILR's to launch in the UK and was the first commercial radio station for the West Country.

Towards the end of the 1980s/ early 1990s, as with most other ILRs Plymouth Sound split into two stations; the FM frequency remained as Plymouth Sound and the AM service became Plymouth Sound AM. After being owned (either fully or partly) by the GWR Group, the Capital Group and The Local Radio Company (TLRC), throughout the 1990s, the station was fully bought by the GWR Group around 2000. On 7th February 2000 Plymouth Sound AM was re-branded Classic Gold 1152 (Plymouth). Due to ownership rules the GWR Group had to sell off all of their Classic Gold stations. They were sold to the UBC Media Group, although the GWR Group did keep a 20% stake in the brand.

[edit] Present Day

Today Classic Gold 1152 (Plymouth) has around 20 hours a day of networked programming. Only the weekday drivetime show is local and is presented by Peter Greig. Network shows do have local adverts, information and news aired at selected intervals. The station plays the best songs from the 1960s to today (although songs from the 1960s, 1970s and 1980s do predominate). According to the RAJAR results for the period ending December 2006, the station had a total of 6,000 listeners and a 1.1% market share.