Cadena Salsoul

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Cadena Salsoul, an entertainment-based salsa station, is the leader in Puerto Rico one of Arbitron's most competitive market (over 70 stations "make the book").

The SalSoul Network, made up of two simulcast FM facilities, was top rated in every significant demographic from 1986 through today. In the important age groups, the network often doubled the audience of the number two station in this market of 125 stations and 3.5 million persons.

The WPRM FM and WIVA FM network made up the first instance in the U.S. of using two FM signals to cover all of a large market. WPRM cover San Juan and Ponce; WIVA cover Mayaguez and Arecibo. They also added WRIO FM Ponce to the network. Together, they cover the "consolidated" market favored by advertising agencies. Through use of parallel clustering, spots could be sold locally on either signal for smaller retail accounts.

[edit] External links

  1. Cadena Salsoul Website
  2. Propulsor de una radio revolucionaria (Spanish)


FM radio stations in the Puerto Rico market (Arbitron #13)

San Juan:  WCRP 88.1 | WPLI 88.5 | WRTU 89.7 | WIDA 90.5 | WIPR 91.3 | WZOL 92.1 | WORO 92.5 | WYQE 92.9 | WZNT 93.7 | WODA 94.7 | WFID 95.7 | WCMA 96.5 | WNRT 96.9 | WOYE 97.3 | WBRQ 97.7 | WPRM 98.5 | WIOA 99.9 | WXYX 100.7 | WIAC 102.5 | WVJP 103.3 | WKAQ 104.7 | WCAD 105.7 | WMEG 106.9 | WVOZ 107.7

Mayagüez:  WRUO 88.3 | WVID 90.3 | WNNV 91.7 | WZET 92.1 | WTPM 92.9 | WNOD 94.1 | WEGM 95.1 | WAEL 96.1 | WIOB 97.5 | WIDI 98.3 & 99.5 | WUKQ 99.1 | WIVA 100.3 | WKSA 101.5 | WMIO 102.3 | WDIN 102.9 | WXLX 103.7 | WERR 104.1 | WFDT 105.5 | WRRH 106.1 | WNIK 106.5 | WCMN 107.3

Ponce:  WPUC 88.9 | WWQS 90.1 | WZMT 93.3 | WRIO 101.1 | WZAR 101.9 | WIAC-1 102.5 | W276AI 103.1 | WIOC 105.1 | W292CE 106.3

See also: PR (FM) (AM)

See also: List of United States radio markets